MxMIndia

Tag: World Music Day

  • The song 'Tung Tucking Ting' is the music network's way to connect with music and the younger generation.

    9X Media launches catchy tune on World Music Day

    By A Correspondent

     

    Music network 9X Media has created a unique song titled Tung Tucking Ting to emphasize its connect with music. The Tung Tucking Ting song has been uploaded on YouTube and is being aired across all 9X Media’s music channels on June 21 to celebrate World Music Day.

     

    “Think Music Think 9X Media is what we aimed at and today 9X Media is synonymous with good music across all genres. We believed that though there is lot of music around us there needs to be a benchmark set for what we air on our channels, this facilitated our journey of gaining the #1 position across all our channels. The Tung Tucking Ting music video is a happy and catchy number that will remain with music lovers,” said Punit Pandey, Executive Vice President & New Business Head – 9X Media Network.

     

    The Tung Tucking Ting song is written & composed by Vaayu Srivastava and arranged by Tanishk Bagchi and the music video was created in association with Clockwork Studio.

     

    The video can be seen at http://www.tungtuckingting.com.

     

  • Based on the augmented reality technology, the 9XM Wall of Music will enable multiple songs downloads from the latest Bollywood movies

    9XM celebrates World Music Day with 9XM Wall of Music

    By A Correspondent

     

    9XM is celebrating the World Music Day on June 21 with a unique on-ground innovation. The channel is creatingIndia’s very first digital music wall called the ‘9XM Wall of Music’ offering free downloads of the latest Bollywood songs. The 9XM Wall of Music will be installed at the Chatrapati Shivaji Terminus in Mumbai and DAME Shivaji Stadium inDelhi.

     

    Based on the augmented reality technology, the 9XM Wall of Music will enable multiple songs downloads from the latest Bollywood movies. People can download songs by scanning the Bollywood movie posters placed on this wall, with their smart phone devices. People who do not own a smart phone can also download songs from the 9XM Wall of Music by sending a SMS to 54646 to get the song link on their phones for further download.

     

    Speaking on this initiative, Amar Tidke, Sr. VP & Content Head, 9X Media Group said: “June 21 is celebrated as the World Music Day across the world. This designated day of free music will be celebrated by 9XM by providing unlimited free downloads of the latest Bollywood hit songs. We are confident that this unique offering will make the World Music Day extremely memorable for Bollywood music fans.”

     

    The World Music Day originated inFranceand is celebrated annually on June 21. It is a day when the world celebrates the magical gift of music. Anyone can make music on World Music Day, in some cases in any location, provided one rule is followed: The music must be free.

     

    The 9XM Wall of Music will be promoted with a 360 degree plan across on air, print and digital platforms.