By Our Staff
Tata Salt unveiled a campaign to fight against iodine deficiency on World Iodine Deficiency Day on October 21. The campaign features actor Rupali Ganguly.
Said Deepika Bhan, President, Packaged Foods- India, Tata Consumer Products: “Iodine deficiency has been a critical global health issue, affecting millions of lives, especially the younger generation. At Tata Salt, we are deeply committed to addressing this challenge head-on. We firmly believe in the power of awareness and education. By highlighting the importance of iodine in brain development, IQ enhancement, and preventing developmental delays, we aim to empower communities to make informed choices about their health.”