By A Correspondent
DDB Health & Lifestyle won the creative mandate for Wockhardt after a multi-agency pitch.
Wockhardt Limited is a global pharmaceutical and biotechnology organization. Wockhardt Hospitals, a chain of super speciality hospitals in India is aligned with Partners Harvard Medical International, USA.
- Soumitra Sen
On winning the account Soumitra Sen, President, DDB Health & Lifestyle, said, “It’s truly an honour and privilege to partner with Wockhardt and work closely with Dr Habil Korakiwala, who is an industry stalwart. It’s like a dream come true for us.”
Commenting on handing of the creative mandate to DDB Health & Lifestyle, Dr Korakiwala, said, “We had conceptualized our communication to showcase the dramatic turnaround of our company’s results. We are happy with the outcome.”