MxMIndia

Tag: Windows 8

  • Windows 8 is here, and Manish Chopra has a rough guide to being a smooth app-erator

    The Anchor: 5 things to watch out for while launching an app on Windows 8

    By Manish Chopra, CEO of Zovi

     

    #1 Supporting multiple modes of interaction – Desktop machines using mouse/keyboard interactions + tablets using touch/swipe interactions.

     

    #2 Supporting multiple screen resolutions and orientations – (Orientations to be supported: Snapped mode, Landscape mode, Portrait mode).

     

    #3 Providing a customized and special experience for the app user – Not trying to mimic your website, but try and provide an experience that is better suited for the tablet audience.

     

    #4 Cutting down on features and streamlining the workflow – Try to cut down the features to a bare minimum. Keep in mind that the app is supposed to be used by people on the go and so we should not overwhelm them with a multitude of features. Prioritize and decide on what few thing your app should let the user accomplish and execute on them well. Try to re-imagine the workflow in the app so that the user need not go through multiple screens and/or commands to accomplish simple tasks.

     

    #5 Follow the Windows 8 app best practices and guidelines – Apps that don’t follow the guidelines are not usually accepted in the app store. Following the guidelines also helps in providing a predictable experience for the user.

     

    Manish Chopra is CEO of Zovi

     

  • Online apparel brand Zovi.com has announced, in collaboration with Microsoft, the launch of an all-new shopping application built specifically for Windows 8-based PCs and tablets

    Zovi.com chosen by Microsoft to create a Windows 8 application

    By A Correspondent

     

    Online apparel brand Zovi.com has announced, in collaboration with Microsoft, the launch of an all-new shopping application built specifically for Windows 8-based PCs and tablets to coincide with the global launch of Windows 8. The app features innovative content presentation and provides a unique shopping experience.

     

    The Zovi app is primarily designed for Windows 8 devices and tablets and will be available for free on the Windows Store. It enables users to purchase apparel and accessories for both men and women. Users will have access to high-quality images on the product pages for all items on display and can make payment via cash on delivery.

     

    The Zovi app was showcased at the Windows 8 India launch on October 26. Speaking about the collaboration, Manish Chopra, CEO, Zovi.com said, “The Zovi app has been designed to leverage the aesthetic elegance and convenience of the Windows 8 User Interface to offer a unique experience in shopping for fashion and lifestyle online on Zovi.com.”

     

    Commenting on the launch of the app, Amrish Goyal, Director – Windows Business Group, Microsoft Corporation India Pvt. Ltd. said, “Windows 8 provides a fast and fluid experience that makes apps shine. The Windows Store has an amazing array of apps at launch, and Zovi offers a compelling shopping experience.”

     

  • The application offers users a smooth browsing with the latest and most popular albums, artists, genres and songs

    Gaana.com launches music streaming app on Win 8 tab

    By A Correspondent

     

    Gaana.com is the first full-fledged music streaming application for India’s store of Windows 8 Release Preview. It is also the first music serving application for Surface in India. With a vast repertoire of popular Bollywood, Hindi, regional and international music, it is currently available in 38 markets worldwide.

     

    The Gaana.com application in the Surface store has the slick Windows 8 metro-style tiled interface with intuitive interactions and fluid navigation. The application offers users a smooth browsing with the latest and most popular albums, artists, genres and songs. Users can easily browse through the entire database of music, and choose from curated music charts or filter music based on language preferences. Gaana.com also offers music suggestions, based on the album that a user is listening to, further enhancing the overall experience.

     

    Gaana.com is one of the most popular music websites with over 10 million songs to choose from. It has a user base of more than 3 million unique visitors. Satyan Gajwani, CEO of Times Internet Ltd said: “We want gaana.com to be as accessible to users as possible. The Windows 8 Surface tablet is an exciting innovation, and a fantastic new way for users to experience music on demand. The Gaana app is now available in the Surface store for users globally to listen, compile, and share the music they love.”