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Tag: Wendy Clark

  • Introduces Dentsu Creative

    Dentsu expands its bouquet of networks

    By Our Staff

     

    Dentsu International’s Global CEO, Wendy Clark, and Global CCO Fred Levron have announced the launch of Dentsu Creative, Dentsu’s global creative network. Dentsu Creative will serve as the sole creative network for Dentsu international working with clients around the globe.

     

    In alignment with Dentsu’s global vision of designing a structure for horizontal creativity, Ajay Gahlaut, Group Chief Creative Officer, will now also be in charge of “infusing creativity” across Media and CXM besides Dentsu Creative in India.

     

    Led by Fred Levron, who joined Dentsu international as Chief Creative Officer in November 2021 and has demonstrated the transformative power of creativity throughout his acclaimed career; Dentsu Creative will comprise 9,000 creative experts in 46 markets connected to 37,000 media and CXM experts across Dentsu international and collaborate closely with Dentsu’s creative team in Japan. In the near future, further leadership announcements will be made as Dentsu Creative brings in the next generation of strategic, production, business and creative leaders.

     

    Said Levron:  “If you had the chance to build a brand new global creative network designed for the modern world, what would it look like? That is what we are answering with the launch of Dentsu Creative. Clients, talent and the industry at large are craving for a change: in the way we build brands, in the way we collaborate and in the role we give to creativity. If the current players have set the rules of the previous century, we have the ambition to set the rules for the decades to come.”

     

    Added Wendy Clark, Global CEO, Dentsu international: “At Dentsu, we’re building a modern agency network fuelled by horizontal creativity – a creativity designed to unify our people, their capabilities and our delivery for clients. We’re fortunate to draw from our Japanese heritage steeped in a relentless focus on craft, innovation and creativity. This legacy inspired our vision for modern creativity that was born in Japan and raised in a connected world. Dentsu Creative offers a simplified, modern creative proposition that answers clients’ needs for us to break down agency silos and inefficiencies and seamlessly connect our talent around the right client opportunities at the right time.”

     

    Said Amit Wadhwa, CEO India, Dentsu Creative: “Dentsu has over the years, time and again demonstrated innovation through creativity. With Dentsu Creative, we will unite our creative talent under one brand; this will further simplify client engagements and strengthen our creative prowess. Moving with times is important and now is the time to transform brands and businesses through the lens of Modern Creativity. Dentsu Creative ensures the best output for our clients and the best opportunities for our people, which is the most exciting part for me.”

     

    Added Gahlaut: “With Dentsu Creative, we will transform the creative face of dentsu as a network. As we add Modern Creativity to all the disciplines within the network and combine them, we will create a new-age powerhouse. Our aim is to bring profit and purpose together for our clients and our people. This is what the industry has been waiting for, and we are the forerunners of this breakthrough. Exciting times ahead!”

     

     

  • Asia Pacific is critical to the future growth of Dentsu

    Dentsu APAC promotes nextgen leaders

    By Our Staff

     

    Dentsu Asia Pacific has announced the promotions of Sharan Jaswal to General Counsel APAC, Luke Speers to Chief People Officer APAC, both effective April 1 and Paul Koppelman to Chief Financial Officer, APAC effective May 1.

     

    Said Wendy Clark, Global CEO, Dentsu international: “Asia Pacific is critical to the future growth of dentsu and our clients. I am delighted to see the promotions of three executives in the region, bolstering the existing team with exceptional people who have grown through our organisation.”

     

  • Wendy Clark appointed Global CEO of Dentsu Aegis Network (DAN)

    Wendy Clark to join DAN as Global CEO in Sept

    By A Correspondent

     

    Dentsu Aegis Network (DAN  has announced the appointment of Wendy Clark as Global CEO of Dentsu Aegis Network.

     

    Clark brings almost 30 years’ of industry experience having worked for global brands such as The Coca-Cola Company and AT&T, as well as industry-leading agency roles. She joins Dentsu Aegis Network in September 2020 from Omnicom where she held the role of Global President & CEO for DDB Worldwide. Prior to Omnicom, Clark spent seven years at The Coca-Cola Company in global and regional operating roles, culminating in her promotion to Coca-Cola’s President of Sparkling Brands and Strategic Marketing.

     

    Wendy Clark

    Said Clark: “It’s both an incredible honour and deep responsibility to join DAN at this crucial time. Given such unprecedented global change it’s more important than ever that we’re completely focused on creating insightful, informed, important ideas for brands, businesses and their customers. The focused investments made by DAN over the last few years to acquire and grow the right assets, talent and capabilities, enabling modern marketing solutions, is undeniable and ready-made for today’s marketplace and beyond.”

     

    Clark will report to Tim Andree, Executive Chairman, Dentsu Aegis Network and will be appointed Executive Officer Dentsu Group Inc. at the same time as she joins the business in September with the approval of the Board of Dentsu Group Inc. Andree has been Executive Chairman of DAN since its founding in 2013, adding the CEO role to his responsibilities for the past 15 months, and he has lead the search process.

     

    Added Andree: “Following a thorough and considered global search, I am happy to welcome Wendy as our new CEO and look forward to working together to drive our ambitious agenda forward. With her combined experience of walking in the shoes of the client, coupled with her leadership in running a large global creative agency network, Wendy is the stand-out choice for the role. Her experience is hugely complementary to DAN’s growth plans over the coming decade where Dentsu’s long-standing history of client-centricity combined with an ability to deliver fully integrated solutions will be critical. Wendy will join us as the world is emerging from a period of unprecedented challenges. I am confident that her strong leadership style and comprehensive experience will inspire our people, connect with our clients to help drive their brands forward and continue our focus on providing integrated global solutions while building excellence into every part of the rapidly changing marketing ecosystem we serve.”

     

     

  • The evolved logo was created internally by the DDB North America design team

    DDB introduces new visual identity

    By A Correspondent

     

    Ad agency network DDB has introduced a new visual identity that captures the essence of who it as an agency including an outward symbol of its thinking, work and its people.

     

    Highlighting the creativity and interconnectivity of the worldwide DDB team, the evolved logo was created internally by the DDB North America design team.

     

    Speaking on the new visual identity, Wendy Clark, CEO, DDB Worldwide said: “Great brands have a foot in their past and a foot in the future. This visual identity perfectly captures our heritage and legacy, the contemporary thinking and work we’re known for now, and positions us for the future we intend to claim.”

     

     

  • Meanwhile Chuck Brymer has transitioned to role of Chairman

    Wendy Clark takes charge of DDB as Prez & CEO

    By A Correspondent

     

    Wendy Clark

    Omnicom Group President and CEO John Wren announced the appointment of Wendy Clark as President and CEO of DDB Worldwide. Clark succeeds Chuck Brymer who will assume the title of Chairman. Both roles are effective immediately.

     

    “After 12 terrific years as the head of DDB, I am excited to hand the baton to Wendy,” said Brymer, adding: “She is passionate about our business and clients, and has proven to be an inspiring leader for our company. I look forward to helping Wendy continue to foster an environment where our people can do their best work.”

     

    Under Clark’s leadership as CEO of DDB North America, the agency, notes a communique, has grown by enhancing existing relationships such as State Farm, Mars, and Johnson & Johnson, as well as a strong new business track record. Most notably, Clark was instrumental in winning the consolidated US creative account for McDonald’s in 2016 that led to the formation of a dedicated agency unit, We Are Unlimited.  In addition to leading her approximately 2,000-plus team across 17 offices, Clark launched “DDB Flex” – an operating model that creates bespoke, cross-agency, integrated teams based on clients’ businesses.

     

    Commenting on her new position, Clark said, “I’ve loved every minute of the last two years with our DDB North America team and clients creating the resurgence of this majestic, important agency. To now have the opportunity to follow Chuck’s legacy of leadership and work with our global teams and clients is both humbling and exciting.”

     

    In his new role of Chairman, Brymer will continue to serve the company while taking on added responsibilities within Omnicom. Said Wren, President and CEO of Omnicom, added: “During his tenure as CEO of DDB, Chuck has successfully grown DDB as not only one of the most creative agencies in the advertising industry but also a leading network for CRM, retail activation, branding, and digital services around the globe. At Omnicom, we recognize the importance of succession planning, and Chuck and I knew that Wendy would be the right person to take the helm of DDB. Her experience leading DDB North America coupled with her expertise as a leading marketer makes this a seamless leadership transition that will build upon DDB’s capabilities and reputation as a leader in the business.”

     

    Clark joined the agency in 2016, from Coca-Cola North America, where she was President, Sparkling Brands and Strategic Marketing. Previously, she served as Senior Vice President, Global Sparkling Brand Center, where she was responsible for the global leadership of all Coca-Cola’s Sparkling brands. Before joining Coca-Cola in 2008, she was Senior Vice President, Advertising for AT&T.

     

     

  • Featuring guest editor Jeremy Craigen, Global CCO of Innocean Worldwide and guest essayists Wendy Clark, CEO of DDB North America and Nils Leonard, Chairman & CCO of Grey London

    The Gunn Report honours best advertising works of 2015

    By A Correspondent

     

    The Gunn Report, the global index of creative excellence in advertising, has published its 2015 Book and Showreel of the Year, a round-up and showcase of the world’s best advertising performance in the year January to December 2015 based on the results of 45 global, regional and national creative award contests.

     

    The Gunn Report 2015 Book and Showreelhave been guest edited by Jeremy Craigen, global chief creative officer of Innocean Worldwide, who has penned the Introduction as well as chapter commentaries and analysis of the featured award-winning work.

     

    Also included are ‘Messages to the Industry’ by guest essayists Wendy Clark, the newly appointed chief executive officer of DDB North America and Nils Leonard, chairman & chief creative officer of Grey London. Advocates of creativity and very much at the forefront of our industry, they both address, in their own way, the challenging and rapidly changing landscape of the marketplace, the savvy consumer, and what to do to adapt.

     

    Wendy Clark, who worked client side at Coca-Cola North America for many years, has written a piece titled ‘Together We Are More Than Enough’, which conveys the necessity of applying changes in the workplace to cultivate a culture of togetherness, collaboration and trust.

     

    Nils Leonard, who has overseen seven of the most profitable and awarded years in Grey London’s 52-year history, has composed ‘The Best Ads Don’t Look Like Ads Anymore’, which takes a close look at how advertising is changing as brands move away from just selling their products to now influencing popular culture by being useful, relevant, and mattering to society.

     

    In addition to the guest introduction, commentaries and essays, The Gunn Report Book includes:

    * League Tables of the most awarded ads in Film, Print/Out of Home, Digital and All Gunns Blazing (the Integrated/Innovative et al work)

     

    * League Tables of the world’s most awarded Agencies, Networks, Advertisers, Production Companies, Directors and Countries.

     

    * More than 160 award-winning ads showcased with their synopses and credits.

     

    * The Gunn Report for Media 2015, a global evaluation of media creativity, innovation and effectiveness.

     

    * Cases for Creativity 2015: Good Doing by James Hurman, founder of Previously Unavailable

     

    * Consolidated Tables based on seventeen years of overall performance 1999-2015

     

    * Showreel of the Year, a DVD presenting the top 100+ most awarded commercials and campaigns of 2015

     

    “This edition of The Gunn Report Annual showcases the very best creative campaigns of 2015 as selected by the hundreds of industry professionals from around the world, and brings valuable insight and clarity by consolidating the data of the most important global, regional and national awards,” says Donald Gunn, a champion of creativity and founder of The Gunn Report.

     

    “The book serves as a unique reference as well as an essential inspirational and educational tool for those who are passionate or want to learn more about the power of creativity,” added Donald Gunn.