MxMIndia

Tag: Vyoma Media

  • The first phase of the campaign will be across Bihar and Kolkata

    Vyoma wins digital outdoor mandate for TVS Victor

    By A Correspondent

     

    Vyoma Media has won the digital outdoor advertising mandate for the launch of the new model of TVS Victor. Vyoma Media will engage consumers through dispays at ticket counters across the Kolkata Metro and Bihar railway stations.

     

    Said Kendraj Joshi, Head – Commuter Motorcycles Marketing: “We wanted to come up with a unique campaign with a focus on interactive and localised creatives. This initial phase, with Vyoma’s intelligent displays at eye-level at the ticket counters, allows us to integrate and amplify the brands campaign across two key markets. It will also ensure our brand loyalists are aware of our new innovative bike features and help us maintain our unrivalled market presence. The second phase of the campaign will be across cities in Karnataka, Maharashtra and Telangana.”

     

     

  • Vandana Sharma will oversee new business development in East

    Vyoma Media appoints Vandana Sharma as Business Head East

    By A Correspondent

     

    Vandana Sharma

    Vyoma Media has expanded its sales leadership team to East India and has hired Vandana Sharma as Business Head Corporate Sales.

     

    Commenting on this key appointment, Shriranga Sudhakara, Founder & MD, Vyoma Media said: “We are thrilled to welcome Vandana to the Vyoma family, her collective knowledge, expertise and experience across industries will further enhance our sales function and overall growth in Kolkata market. Her insights of driving sales and leading teams across reputed brands will be valuable in maintaining our key client relationships.”

     

     

  • Rohan will be responsible for heading Marketing, Branding, Internal and External Communications and go to market strategies for all Vyoma Media's product Innovations

    Vyoma appoints Rohan Srinivasan to head marketing &comms

    By A Correspondent

     

    Vyoma Media has announced the appointment of Rohan Srinivasan as Chief Marketing and Communications Officer. He will oversee the company’s overall brand and marketing strategies in addition to internal and external stakeholder communications.

     

    Commenting on the appointment, Shriranga Sudhakara, MD & Founder, Vyoma Media said: “We are thrilled to welcome Rohan to the team. His insights and experience of working with both global and domestic brands will be extremely valuable in driving our company’s overall business development and vision. He has a proven track record of building long-standing relationships with business partners, scaling up businesses from scratch and charting out impactful and highly visible media strategies.”

     

    Speaking about the role, Srinivasan, said: “I am delighted to take on the role of custodian of Vyoma Media’s overall narrative and communications efforts and to join its growing and ambitious team. We are well poised to take the market by storm especially as we foray into new transit verticals. We already engage with 4 million consumers daily across our locations and with our aggressive plans we will be reaching out to a huge majority of all consumers on the go across the country.”