Tag: Virender Sehwag

  • Dentsu Webchutney bags mandate for Sehwag’s new venture

    By Our Staff

     

    Dentsu Webchutney has won the digital creative and media duties for Cricuru, the recently launched learning platform for Cricket. The cricket coaching programme is a business venture by ex-Indian cricketer, Virender Sehwag along with Sanjay Bangar, a former assistant coach of the Indian men’s cricket team.

     

    Said Prashant Gopalakrishnan, EVP & National Business Head, Dentsu Webchutney: “Dentsu Webchutney is thrilled to innovate for this exciting category, where ed-tech and cricket are coming together in a new way. This mandate brings with it a chance to work with the experience of legends across the globe. Their passion is contagious for our die-hard cricket fans at Webchutney. In fact, Viru’s philosophy of learning has played a huge role in helping craft our creative approach.”

     

  • Road Safety World Series to be held in February 2020

    By A Correspondent

     

    Sachin Tendulkar, Virender Sehwag, Brian Lara, Bret Lee, Tillakaratne Dilshan and Jonty Rhodes, will lock horns for the Road Safety World Series scheduled to be held in India early next year.

     

    The Road Safety World Series will be an annual T20 cricket tournament between legends of five cricket playing nations—Australia, South Africa, Sri Lanka, West Indies and host India. Along with rivalry on the field, the cricketers will also spread the message of road safety during tournamenet. The tournament will be played from February 4 to 16, 2020, and will be hosted across premier venues in India.

     

    Viacom18’s Colors Cineplex is the broadcast partner while Voot and Jio are digital partners. Tik Tok is Online Community Partner of the League.

     

    Said Sudhanshu Vats, Group CEO and MD, Viacom18: “We have always believed that entertainment has the potential to bring about meaningful change and what better way of practising this philosophy than to bring cricketing legends in the popular T20 format to spread the message of road safety. An annual tourney spread over two weeks, I believe this league has the right balance of fandom, brevity and consumer connect to make this a viable long-term proposition – both in terms of sporting and business value. We are happy to partner with PMG and Road Safety Cell of Maharashtra Govt. to bring forth this cricketing tournament to viewers across the world.”

     

     

  • Virender Sehwag stars in India-B’desh series promo

    By A Correspondent

     

    Star Sports has roped in former cricketer Virender Sehwag, for a campaign to promote the India Vs Bangladesh contest. The campaign depicts Sehwag taking on an animated avatar of a Bangladeshi ball in a simple game of ‘Chidiya Udd’, a game that all kids in India have played wherein a finger is raised by the players to depict whether the person/thing called out flies or not.

     

    Speaking about the on-going rivalry, Sehwag said: “Bangladesh is a good side and the rivalry has snowballed since their win in the 2007 ICC Cricket World Cup and when we toured Bangladesh in 2015. However, Bangladesh haven’t tasted success in the T20 format as India have consistently beaten them in all encounters between the two teams. The off-the-field banter is noticed in both camps. Bangladeshi fans take their cricket quite seriously and we have witnessed an outburst on social media with significant online trolling in the past. It is going to be an exciting series and I can’t wait to catch the action on field.”

     

    The Bangladesh tour of India consisting of three T20 Is and two Tests begins on November 3.

     

     

  • Virender Sehwag to bat for India TV

    By A Correspondent

     

    The Nawab of Najafgarh is set to start an all new innings for India TV. Yes Virender Sehwag will star in Hindi news channel’s sports show “Cricket Ki Baat” on its expert panel.

     

    Welcoming Sehwag on board, India TV MD Ritu Dhawan said: “We look forward to the fireworks the man is packaged with. We can’t be surer that with him on the panel, we have done the best possible job for our discerning audiences in terms of providing them with lively cricketing opinions.”

     

    Said Sehwag on beginning of his new innings: “I am delighted to associate with India TV as Cricket Expert. It is everyone’s dream to work for the channel that is led by India’s foremost News Personality Mr. Rajat Sharma. I have always strived to further India’s pride through my Cricket & this wasn’t possible without my fans. I am sure that I will be able to present my viewpoint on the nitty-gritties of the game to each of my fan with utmost honesty. I hope that my innings with India TV will prove to be a very successful and a memorable one.”

     

  • Sehwag to play a new innings as TV host for Epic Channel

    By A Correspondent

     

    Epic Channel has announced the launch of‘Umeed India’ with former cricketer VirenderSehwag as host. The show will premiere tomorrow, July 20.

     

    In Umeed India, Virender Sehwag travels to the places across India capturing the inspiring journeys and ongoing battles of 13 sportstars.

     

    Speaking on the occasion, Aditya Pittie, Director, Epic Channel said: “EPIC channel has consistently provided content that is unique, informative yet entertaining. By elevating our proposition to be an India-centric, Hindi language infotainment channel earlier this year, we promised to bring real stories of real Indians and our series ‘Umeed India’ stands as a fine example. With Umeed India, we are providing a national platform, a national voice to sportspeople of India. With Virender Sehwag on board, I am confident the show will not only serve as a window to the lives of existing champions, but also inspire many budding sports persons in the country to rise up as future champions”.

     

    Umeed India also highlights the challenges and areas of improvement for the sports scenario in India. In a country with aspirations of global sporting glory, this new show by EPIC Channel, is an innovative presentation of unsung sporting heroes of the nation.

     

  • Of Un-Saif celebs & hysterical cricket journos

    By Ranjona Banerji

     

    The happiest two Indians in the world right now must be Mahender Singh Dhoni and Virender Sehwag. The alleged fracas between film star Saif Ali Khan and a South African businessman and his family has pushed the apparent rift in the Indian cricket team to second or may be even third priority in the breathless world of Indian news television. We started Wednesday debating every small eyebrow lift made by the Indian captain and examined every snort by Sehwag to try and determine whether it was derogatory or just plain bacterial.

     

    But by the middle of the day, there was some terribly plaintively hurt gentleman, Iqbal Sharma, telling us in self-righteously hurt tones how Saif and friends had beaten him and his father-in-law up at Wasabi, probably Mumbai’s most expensive and best restaurant. Sharma sported a band-aid on his nose and told us it was broken. His father-in-law said he was punched in the face with a glancing blow (or something that sounded like boxing terminology) but even my flat screen hi-definition did not catch any visible marks on his smooth cheeks. Whatever. The duo appeared on any number of TV channels (all exclusively) and repeated their story. Saif Ali Khan said nothing. But the rest of the day was spent in speculation about when he would arrive at Colaba police station, when he would be arrested, what it would mean and so on. Maybe someone even discussed what he would wear, but I missed that.

     

    This drama went on and on although meanwhile some CPM cadre were killed in West Bengal, presumably by Trinamool Congress workers and Kingfisher’s fortunes continued to dip.

     

    But nothing was as big as the imminent arrest of Saif Ali Khan. Every TV channel accepted the version given by Sharma and family. The objectivity of there being two sides to a story seemingly goes out of the window when a celebrity is involved. As for the celebrity – he or she is either the worst person in the world or the best. I’ll qualify that, if the journalist is an entertainment journalist, the celeb is the best person. If a general category journalist then the celeb is the worst. The price of fame, presumably.

     

    Sadly, when the arrest happened, it lasted only a few moments and the film star was then out on bail. This also caused outrage. But regardless of whether Saif Ali Khan is a film star or not, I would like our TV reporters to investigate the last time someone was not eligible for bail for having a little late-night fisticuffs in a restaurant. If everyone was given seven years rigorous imprisonment for this crime, we would have to build thousands of new jails.

     

    * * *

     

    Anyway, the big news of the day appears to be the resignation of Mumbai Congress chief, the controversial Kripa Shankar Singh. Not only did the Congress do miserably in the recent elections but Singh has also been charged with corruption on several counts. I thank the newspapers for this.

     

    * * *

     

    Meanwhile, Dhoni and Sehwag must still be holding their breath. Because the hysteria of sports journalists and TV commentators, when it comes to Indian cricket, knows no bounds. It is completely unrestrained by logic, rationale, practicality and other such mundane notions.

     

    * * *

     

    RIP Marie Colvin, veteran journalist, with the Sunday Times (London), killed in Syria.