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Tag: Vineet Handa

  • The theme for the World Sustainable Development Summit 2022 is 'Towards a Resilient Planet: Ensuring a Sustainable and Equitable Future.'

    Kaizzen partners with TERI

    By Our Staff

     

    Kaizzen has partnered with The Energy and Resources Institute (TERI), the not-for-profit, policy research organisation, as an outreach rartner for World Sustainable Development Summit (WSDS) 2022. WSDS is TERI’s annual flagship event, which will be virtually held from February 16-18, 2022. The umbrella theme of the year is ‘Towards a Resilient Planet: Ensuring a Sustainable and Equitable Future.’

     

    Said Dr. Shailly Kedia, Senior Fellow, and Associate Director, TERI: “By driving multi-stakeholder conversations, the World Sustainable Development Summit series seeks to play a constructivist role to reinforce commitment towards a more sustainable and equitable world. The role of media and communications is extremely crucial to strengthen the momentum on sustainable development. Partnering with organizations such as Kaizzen is a step towards effectively amplifying the message.”

     

    As an outreach partner, Kaizzen will work along with the TERI communications team to strengthen media and social media outreach for WSDS 2022.

     

    Speaking on the partnership Vineet Handa, CEO, Kaizzen, said, “Kaizzen is proud to partner with TERI’s prestigious World Sustainable Development Summit 2022. The age-old, celebrated event brings several countries together to find sustainable solutions towards a healthier planet. I believe that ESG will be a great focus area of the industry and the corporates this year. As communications consultants, we have been an advocate of sustainability and therefore we fully resonate with this year’s WSDS theme which is futuristic, progressive, and highly ambitious. Lastly, I would like to thank TERI for this opportunity and commit my support as their outreach partner.”

     

  • Will provide strategic communications support to the Japanese brand

    Kaizzen bags PR mandate for AIWA electronics

    By Our Staff

     

    Remember Aiwa, the electronics major. Well, it’s planning a comeback to India and has hired Kaizzen for its PR. The mandate encompasses providing strategic communications support to Aiwa, covering corporate reputation management, product publicity, brand visibility and crisis management.

     

    Said Vineet Handa, Founder and CEO, Kaizzen: “We are ecstatic to be working with a company like Aiwa that has built an enviable reputation for quality and trust in the global market. We look forward to a long and mutually beneficial partnership for many years to come. Aiwa’s products are comparable to some of the biggest brands in the market, and in most cases better. It is a privilege to be working with them and we see this as a testament of the hard work and passion to be the best in our endeavours.”

     

  • The mandate also includes filmed business and regional entertainment

    Kaizzen bags Viacom18 corporate mandate

    By Our Staff

     

    Kaizzen has won the PR mandate for Viacom18’s corporate brand communication, filmed business and regional entertainment, post a multi-agency pitch. The mandate covers corporate reputation management, strengthening brand and leadership visibility, as well as network initiatives led by the media giant.

     

    Said Vineet Handa, CEO – Kaizzen:  “Viacom18 has cemented itself as a pioneer in the media and entertainment segment by offering groundbreaking content and innovative concepts. We are thankful to the management team at Viacom18 for believing in our vision, ideas and entrusting us with the responsibility to drive their communication strategy for the corporate brand, regional entertainment, and filmed entertainment. Our team is excited at the opportunity of working collaboratively with the team at Viacom18; to execute innovative, disruptive high-impact PR campaigns that positively impact the business.”

     

    Although the Kaizzen communique does not include a quote from Viacom18, MxM has independently confirmed that mandate has indeed been awarded to Kaizzen. It was earlier handled by Mondial Communications which is now taking charge of Voot Corporate, Youth Music Entertainment and the kids cluster.

     

  • To consolidate gaming, hospitality and entertainment properties

    Delta Corp appoints Kaizzen as PR agency

    By Our Staff

     

    Kaizzen has won the communications mandate for Delta Corp. It will provide strategic communications support to the Deltin Brand of casinos and hotels as well as Delta Corp Ltd, covering corporate reputation management for the parent company and the brand.

    Said Vineet Handa, CEO of Kaizzen: “We are thankful to the management team at Delta Corp. for placing their trust in Kaizzen. Our team is excited at the opportunity of working collaboratively with the team at Deltin; to execute innovative, disruptive and high-impact PR campaigns that positively impact the business.”

     

     

  • Enterprise Ireland is the government organisation responsible for the development and growth of Irish enterprises in world markets

    Enterprise Ireland hires Kaizzen for PR

    By Our Staff

     

    Kaizzen, the independent PR and digital agency, has won the PR mandate for Enterprise Ireland, post a multi-agency pitch. The mandate encompasses providing strategic communications support to Enterprise Ireland covering corporate reputation management, brand visibility, and crisis management; across media platforms.

     

    Enterprise Ireland is the government organisation responsible for the development and growth of Irish enterprises in world markets.

     

    On appointing the agency, Abhinav Bhatia, Director of Enterprise Ireland – India and South Asia said: “We are pleased to appoint Kaizzen as our Public Relations Consultancy to communicate our vision and help us achieve our objective. What helped Kaizzen deliver an excellent pitch was the understanding of the sector and the account. Furthermore, having managed to amplify similar accounts with notable results certainly made Kaizzen a suitable agency for the brand. We believe that the strong team with expert backing from the leadership will help Enterprise Ireland seamlessly manage its media communications right from planning, strategizing to execution in the Indian market.”

     

    Added Vineet Handa, CEO of Kaizzen: “Kaizzen has a long-standing relationship with Enterprise Ireland and has been working with them for the last two years. We are thankful to the management team at Enterprise Ireland for placing their trust in Kaizzen once more. Our team is excited at the opportunity of working collaboratively with the team at EI; to execute innovative, disruptive high-impact PR campaigns that positively impact the business.”

     

    Time to switch to Guinness? Or if you’ve already switched, consume more?

     

     

  • The mandate covers corporate reputation management, brand visibility and crisis management

    Talentedge awards PR mandate to Kaizzen

    By A Correspondent

     

    Kaizzen, the PR and digital agency, has won the PR mandate for edtech firm Talentedge. The mandate encompasses providing strategic communications support to Talentedge, covering corporate reputation management, brand visibility, and crisis management.

     

    On Kaizzen’s appointment, Aditya Malik, CEO, and MD, Talentedge said: “We are pleased to appoint Kaizzen as our Public Relations Consultancy to communicate our vision and spearhead Talentedge in the arena of online education. We are confident that the team’s experience in managing similar mandates for other industry bodies and clients in the education, start-ups and ed-tech space helps them understand the technicalities of this sector and accordingly customize a communications strategy for us. We look forward to a fruitful association with team Kaizzen.”

     

    Added Vineet Handa, CEO, Kaizzen: “We are thankful to the management team at Talentedge for placing their trust in Kaizzen. We are excited about the opportunity to execute innovative, disruptive and high-impact PR campaigns that positively impact the business. Over the past 12 years, Kaizzen has established itself as a leading multi-practice and full-service PR and Digital Media Agency. Education and EdTech is one of our strongest practice areas, and we are confident we will be able to grow the brand further.”

     

     

  • Mukherjee was last with Outlook Money where he was Editor

    Arindam Mukherjee joins Kaizzen as Director – Media & Strategy

    By A Correspondent

     

    Arindam Mukherjee

    PR and digital media agency Kaizzen has strengthened its media advisory and content services, with the appointment of Arindam Mukherjee as Director –  Media and Strategy. Mukherjee will focus on media, strategy and content for Kaizzen’s clients and work closely with Vineet Handa, Founder and CEO, Kaizzen and Rahul Mehta, COO, Kaizzen.

     

    Mukherjee has been a business journalist for over 25 years and was last with Outlook Money magazine as Editor.

     

    Said Handa: “Arindam is a highly experienced and respected business journalist with over two decades of experience in mainstream media and I welcome him to our leadership team. He has deep understanding of the working of the media,in addition to domain expertise and knowledge on various sectors, which will provide a significant  value addition to our existing clients and help strengthen our media advisory and content services overall”.

     

    Added Mukherjee: “I am excited to join Kaizzen and to work with Vineet and Rahul to strengthen the media advisory and content services at Kaizzen. I will bring in all learnings from my long media experience to work for furtheringthe growth of Kaizzen.”

     

     

  • The mandate encompasses strengthening brand  awareness and building brand preference, in India

    HSNC Univ awards Kaizzen with its PR mandate

    By A Correspondent

     

    PR agency Kaizzen has been awarded the public relations mandate for Mumbai-based HSNC University. The mandate encompasses strengthening brand  awareness and building brand preference, in India.

     

    Dr. Niranjan Hiranandani

    On Kaizzen’s appointment, Ritika Shah, GM – Corporate Media Relations, Hiranandani Group & Communities, said: “We are pleased to appoint Kaizzen as our Public Relations Consultancy, to communicate our progressive vision and mission to the relevant audiences. Appreciably they very well sync with Dr. Niranjan Hiranandani – Provost of HSNC University’s ideologies and vision. The team’s experience in managing similar mandates for other industry bodies and in the education space, affirms my belief in their ability to deliver strong results. We look forward to a long-term association with team Kaizzen.”

     

    Added Vineet Handa, CEO – Kaizzen: “We are thankful to the management team at HSNC University for placing their trust in Kaizzen. Our team is excited at the opportunity of working collaboratively with the team at HSNC University, and look forward to applying our strategic expertise to execute innovative, disruptive and high-impact PR campaigns that will positively impact the brand. Over the past twelve years, Kaizzen has established itself as a leading multi-practice and full-service PR and Digital Media Agency. Education is one of our very strong practice areas, and the current mandate will help consolidate this practice even further.”

     

     

  • The mandate encompasses devising a creative and engaging communications strategy to strengthen brand awareness in India

    Hindustan Liquids awards Kaizzen the PR & Digital mandate for Perrier

    By A Correspondent

     

    Hindustan Liquids, the sole exclusive importer of Perrier in India, has appointed Kaizzen with the PR and digital mandate iconic French carbonated water Perrier. The mandate encompasses devising a creative and engaging communications strategy to strengthen brand awareness in India, by building and reinforcing the brand’s presence in digital and media communication verticals.

     

    Said  Chandni Kohli Dhall, CMO, Hindustan Liquids on appointing Kaizzen: “As we are targeting the F&B sector in India for the next few years, we were looking at a partner who would understand the technicalities of this sector and accordingly customize a communications strategy for us. We look forward to a long-term and mutually beneficial relationship.”

     

    Added Vineet Handa, CEO, Kaizzen: “We are very pleased to get this opportunity to manage the media and digital communications mandate for an iconic global brand like Perrier. As Perrier’s communication agency in India, we look forward to applying our strategic expertise to execute innovative, disruptive and high-impact PR campaigns that will positively impact the Perrier business in India. Over the past twelve years, Kaizzen has established itself as a leading multi-practice and full-service PR and Digital Media Agency. B2C is one of our strong practice areas, and the current mandate will help consolidate this practice even further. The account will be lead out of Kaizzen’s Mumbai office.”