MxMIndia

Tag: Vinay Manek

  • The campaign will run in order to mobilize the listeners and talents across all the seven states and 30 cities

    My FM puts women’s safety at the core with its latest ad campaign

    By A Correspondent

     

    My FM has launched ‘My FM hai Why FM- Sawal Uthao Beti Bachao’ campaign that aims to highlight questions on why we still do not have a sense of security and why is society, administration and the media not doing enough on the issue of women’s safety. The campaign will run in order to mobilize the listeners and talents across all the seven states and 30 cities.

     

    Speaking on the launch of the campaign, Vinay Manek, National Programming Head, My FM, said: “Women safety is one of the biggest concerns with national prominence to our society. We at My FM felt it’s our duty to bring a campaign that will not only create awareness but also provide strength to women across the nation with ‘Sawal Uthao Beti Bachao’ initiative. This is our first step towards women safety, where questions on their security, education system and various other aspects will be discussed. We aim to promote the same across all our stations and make our women feel safe in our country.”

     

     

  • The radio station will now have more of a local Marathi flavor on all the on air shows

    My FM revamps programming in Maharashtra

    By A Correspondent

     

    My FM has expanded the Marathi content across its station. The radio station will now have more of a local Marathi flavour on all its on-air shows.

     

    The new introduction in the programming lineup includes Unplugged Amey show “Wagh Cha Swag” which will be hosted by Amey Wagh along with a humour segment “Kaku vs Kaku”.

     

    Commenting on the revamp, Vinay Manek, Programming Head said: “My FM has always focused on broadcasting the content that attracts the interest of the listeners. Basis the feedback we received from our listeners in Maharashtra via ‘Aapki Marzi Campaign’, we have incorporated and launched new programs keeping their preferences in mind. With these added features we wish to maintain their trust in us and offer the content which they want to listen.

     

    Speaking on the development, Rahul Namjoshi, Business Head, My FM said: “We are customer centric organization and our USP is the strong local connect that MY FM guarantees. Listening to our regional language has its own charm and with the introduction of new shows in Marathi language will definitely be valuable for us to connect with our listeners’ ”

     

     

  • 10-day special feature stories of legendary authors

    My FM unveils story festival on ‘Zindagi Express Show’

    By A Correspondent

     

    FM station network My FM has introduced a 10-day story festival which will feature stories of some of the legendary authors. The story will be narrated by RJ Aarti and will be broadcast across Gujarat from 9pm onwards every weekday.

     

    The story festival will feature the works of authors such as Rabindranath Tagore, Prem Chand, Amrita Pritam, R K Narayan and many more. Every day one of the legends story will be featured in the show.

     

    Commenting on the initiative, Rahul Namjoshi, Business Head, My FM said:“Our show Zindagi express has been getting outstanding response in Gujarat. This festival is an attempt to offer differentiated content and a unique listening experience to our listeners. Looking forward for an intriguing response.”

     

    Speaking on the initiative, Vinay Manek, National Programming Head, My FM added: “The idea behind doing this was to being alive the art of storytelling which is an integral part of entertainment in India. With the current lifestyle of people who are either continuously busy on their watsapp or who have becoming couch potatoes, the art of storytelling has gone missing. With our small effort we hope to revive the lost love on the art of storytelling.”

     

     

  • The show will run in the new markets such as Bikaner, Hissar, Karnal, Aurangabad, Nasik, Jalgaon, Solapur, Sangli ,Dhule, Akola, Nanded and Ahemadnagar

    My FM announces launch of new show, Chingum Boy

    By A Correspondent

     

    My FM has brought on air its new show, ‘Chingum Boy’. The show will run in the new markets such as Bikaner, Hissar, Karnal, Aurangabad, Nasik, Jalgaon, Solapur, Sangli ,Dhule, Akola, Nanded and Ahmadnagar.

     

    Commenting on the initiative, Rahul Namjoshi, Business Head, My FM said: “Chingum Boy is tried and tested concept, it was a run-away success in our old markets. Looking at the success we now plan to launch it in the new markets. I am sure this naughty kid will spread laughter riot in these cities too”

     

    Added Vinay Manek, National Programming Head, My FM remarked, “Chingum Boy symbolises that affable kid we all have, within us. He is sweet, innocent but with a streak of mischief and we are guilty of curbing it for varied reasons. MY FM encourages in true spirit of ‘Jiyo Dil Se’ to unleash that kid. With ‘Chingum Boy’, our listeners will get an opportunity to play along and chuckle with the most beloved brat on radio. As Gulzar saab also said ‘Dil toh bachcha hai ji’- so don’t hold up and don’t stop having fun!”