Tag: Vijay Jacob

  • Wunderman Thompson elevates Vijay Jacob

    By Our Staff

     

    Wunderman Thompson South Asia has elevated Vijay Jacob to Managing Partner, East and South.  Prior to taking on his new role, Vijay was Senior Vice President & Managing Partner, Wunderman Thompson Kolkata.

     

    Commenting on the appointment, Shams Jasani, CEO at Wunderman Thompson South Asia, said: “The South market is very important to us, and Vijay’s appointment comes at a time when we want to spearhead the next phase of growth. We have a very clear focus on new business and key clients including oversight of client retention and business development, nurturing the teams of talent, and driving innovation and growth for our clients and our capabilities. With Vijay’s proven track record of always being able to meet the ever-changing needs of clients and building strong and happy teams, we are convinced that he will be able to drive positive impact for our clients and their businesses and help fuel our growth ambition.”

     

  • Tata Tiscon plants ‘tree of life’ in its Kolkata premises

    By A Correspondent

     

    Tata Tiscon is observing World Environment Day with its campaign #LetsUpcycle. The campaign highlights the importance of creative transformation and renewal without waste. The idea was brought to life with an installation: tree of life.

     

    Tata Tiscon commissioned artist Sri Narayan Sinha to create the tree with metal throwaways. The tree will be planted for posterity within the premises of Tata Centre in Kolkata on June 5th,2019, World Environment Day.

     

    Said Sanjay S Sahni, Chief of Marketing & Sales (Branded Products & Retail), Tata Steel: “We are taking small and steady steps to re-engineer our business practices and redefine ourselves as individuals. The ‘Tree of Life’ will stand firm as proof of our intent as a leading business entity going forward.”

     

    Vijay Jacob, SVP and Managing Partner, Wunderman Thompson, Kolkata says, “Sustainable living is a creative journey and is very close to our hearts. We at Wunderman Thompson are thrilled to partner with Tata Tiscon on this initiative.”

     

    Added Arjun Mukherjee, VP & Executive Creative Director, Wunderman Thompson, Kolkata: “It is extremely fulfilling for us to seed, nurture and see the ‘Tree of Life’, as a symbol of ‘greener’ business intent, grow and prosper.”

     

     

  • JWT powers new Tata Tiscon campaign

    By A Correspondent

     

    Tata Tiscon has unveiled a new category of communication with J Walter Thompson through a new story – Be the Light.

     

    Said Sanjay S Sahni, Chief of Marketing & Sales (Branded Products & Retail), Tata Steel: “As an integral part of most Indian homes and true to our endeavor to continuously better ourselves, we wanted to find a new meaning of Strength today. We wish for the new home builders to understand and appreciate the need to cultivate the true value of strong homes- the ability to bring happiness to the lives living in it. We believe that is true joy of building”

     

    Added Sarvesh Kumar, Chief of Marketing (Branded Products & Retail), Tata Steel: “It’s a lovely concept that builds on the joy that festivity brings to people’s lives, especially the ones who are lonely and alone”

     

    Said Vijay Jacob, SVP and Managing Partner, J Walter Thompson, Kolkata: “Tata Tiscon has a special place in our hearts, we have carefully nurtured this brand from inception to this point where it has taken an important step of adopting an inclusive brand philosophy – The Joy of Building.”

     

     

  • JWT wins Unicef contract for Mission Nirmal Bangla

    By A Correspondent

     

    J Walter Thompson Kolkata has been entrusted by UNICEF West Bengal to develop a 360 degree campaign on behavioural change that will promote toilet-use as a natural and daily habit among the target audiences.

     

    Said Vijay Jacob, Senior, VP & Managing Partner JWT Kolkata: “We have been partnering with UNICEF for creating socially relevant campaigns for many a worthy cause. We welcome the opportunity yet again and  look forward to doing some great impactful work together.”

     

    Added Pragyan Bharati, WASH Specialist, UNICEF Kolkata: “ After reviewing pitches by several agencies, we were happy to zero in on JWT for their strategic understanding and creative expression.”