MxMIndia

Tag: Verizon Media

  • Internet is empowering force for Indian women preparing to be ‘job ready’

    English preferred language for metro women to stay job-ready: Verizon Media study

    By A Correspondent

     

    A new Verizon Media study, which surveyed the habits of women internet users across India, has found that education, career development, women’s empowerment, health and fitness are key areas of interest for online women users in India.

     

    The survey, ‘Spotlight on online habits of young Indian women’ was conducted by Nielsen for Verizon Media, which owns internet brands like Yahoo, Yahoo Cricket, Makers, HuffPost India and AOL. Respondents in the survey, conducted in 12 cities across India in July 2019, included college students, young working women and women mentors between 18-35 years of age.

     

    Insights from the survey reveal that Indian women are honing their skills to get ahead professionally every time they go online.

     

    Said Nikhil Rungta, Country Manager, India, Verizon Media:  “As this survey showed us, the internet is empowering a new breed of Indian women who are coming online and preparing to take their place in the workforce. The right platform and support as a community will enable greater inclusion, boosting participation of Indian women at the workplace,”

     

     

  • Online women’s platform Makers India will engage and empower the country’s growing audience of women online

    Verizon Media brings Makers to India

    By A Correspondent

     

    Verizon Media has unveiled Makers in India. The launch follows the success of Makers, a digital and video storytelling platform, that it claims has accelerated the women’s movement in the US.

     

    Said Dyllan McGee, Founder & Executive Producer, Makers: “From the moment we founded Makers, the vision was to harness the power of storytelling and sharing real life experiences to inspire action. We are thrilled to take the Makers mission to India to celebrate and support all women who are speaking up, speaking out, and using their voices to drive equality forward,”

     

    Added Rose Tsou, Head of International and eCommerce, Verizon Media: “Given the digital revolution unfolding across the country and the Government of India’s push for women’s inclusion, especially at the workplace, this is an exciting time for us to launch Makers India. Together with YourStory, we want to empower this growing community of Indian women to propel change and shape a new narrative for women in the country as it takes forward the innovative, powerful storytelling Makers is known for in the US,”

     

     

  • As Country Manager, Rungta will be responsible for the growth of Verizon Media’s business in India

    Verizon Media hires Nikhil Rungta as Country Manager for India

    By A Correspondent

     

    Verizon Media, home to consumer brands like Yahoo News, HuffPost India, Yahoo Cricket and Yahoo Mail, announced the appointment of Nikhil Rungta as Country Manager for Verizon Media’s India business. He will report to Rico Chan, Co-Head APAC, Verizon Media.

     

    Said Rose Tsou, Head of International, Verizon Media: “Nikhil brings a wealth of experience matched by a deep understanding of the digital media and technology space. His leadership, expertise and 360 degree view of the business make him an invaluable addition to the leadership team, as we chart the next phase of growth for our business in India,”

     

    Added Rungta: “There’s a compelling opportunity unfolding at Verizon Media. Being at the forefront of the next tech revolution with 5G, with unparalleled scale, and an exciting portfolio of brands and products, Verizon Media is reimagining consumer and advertising experiences. I couldn’t be more excited to join the talented team here, as we bring new possibilities to Indian audiences, touching the lives of the next-generation of internet users in India.”

     

     

  • Through the deal which launches this month, marketers will gain additional access to 20 percent more native inventory

    Verizon Media & Microsoft expand partnership in India

    By A Correspondent

     

    Verizon Media and Microsoft announced a new multi-year global native advertising deal. Through this deal which launches this month, marketers will gain additional access to 20 percent more native inventory through Oath Ad Platforms with high-performing ad formats on Microsoft News/MSN, including exclusive placements. Additionally, the companies have extended their existing relationship, which delivers unrivalled access to brand safe video, display and content marketing solutions across Microsoft properties globally including MSN, Outlook and XBox. Marketers can continue to partner directly with the Verizon Media sales team to access these ad opportunities across devices.

     

    Said Guru Gowrappan, CEO of Verizon Media: “We help advertisers easily solve their business challenges with our unified ad platforms, and we’re continuing to build on this strong foundation by introducing even more high quality, global inventory through this deal. Partnering with Microsoft enables us to bring together this premium inventory with our ad tech, quality content and the most diverse, verified data in the industry to connect marketers with their key audiences at scale.”