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Tag: Vaani Kapoor

  • To endorse the Lotus Makeup Proedit and Ecostay range

    Vaani Kapoor to promote Lotus Makeup

    By Our Staff

     

    Lotus Herbals MakeUp, the vegan makeup brand, has appointed actress Vaani Kapoor as Brand Ambassador. As the face of the brand, Kapoor will appear in a multimedia campaign. During her two-year association with the brand, Vaani will endorse the Lotus Makeup Proedit and Ecostay range of daily usable vegan make-up.

     

    Commenting on the association, Nitin Passi, Chairman and Managing Director, Lotus Herbals, said: “We are delighted to have Vaani Kapoor endorse the Lotus makeup brand since she resonates with our brand’s commitment towards clean & non-toxic beauty. We launched Lotus Makeup in 2011 and were the first Indian vegan makeup brand to hit the market. Today’s discerning consumers are eco-conscious and are on the lookout for makeup products that provide safety, efficacy and ethical practices. The high-performance product offerings from Lotus makeup tick all the boxes and appeal to a wide spectrum of consumers who wish to use only natural products for their makeup regime.”

     

  • Film features Super AMOLED display on Redmi Note 11 Series

    Xiaomi teams up with Anurag Kashyap and Vaani Kapoor for campaign

    By Our Staff

     

    Xiaomi smartphone brand has rolled out a new campaign #ScreenSahiTohSceneSahi that showcases the importance and impact of the Super AMOLED display on Redmi Note 11 Series. The campaign film released across social media platforms has been conceptualized by the ace director Anurag Kashyap and features renowned Bollywood actress Vaani Kapoor. The campaign video showcases the immersive viewing experience delivered by Redmi Note 11 Series Super AMOLED display.

     

    The campaign film has been created in collaboration with DDB Mudra with creatives by Sooraj R Pillai and Aditi Rao Saxena.

     

    A Xiaomi India spokesperson said:Display technology has taken center stage for smartphone users and continues to be one of the primary parameters in their purchase decisions. As India’s No. 1 smartphone and Smart TV brand, we take pride in the fact that we understand the user requirements. With the #ScreenSahiTohSceneSahi campaign, we want to educate our consumers on the benefits of superior display technology i.e. Super AMOLED display featured in the Redmi Note 11 series. We are excited to partner with master storyteller Mr. Anurag Kashyap and Bollywood actress Vaani Kapoor to narrate this with their new-age style of storytelling. We are optimistic that through this campaign we will be able to build a preference for a superior viewing experience with Redmi Note 11 series.”

     

    Commenting on this campaign, Sooraj R Pillai, Senior Creative Director, DDB Mudra said, “Content makers put their heart and soul into their craft. But, the way content is being consumed today has drastically changed. And that’s where we found an opportunity. The idea was just calling out a simple fact. That, when someone watches any content on a bad screen, they are not just doing a disservice to their own viewing experience. It’s also a disservice towards those who made them.”

     

     

  • Features  Vaani Kapoor

    Dentsu creates campaign for Zeya

    By Our Staff

     

    Zeya By Kundan has unveiled its first TVC campaign presenting a new range of gold jewellery. The campaign features actor Vaani Kapoor.

     

    Talking about the campaign launch, Nishita Garg, Co-founder of Zeya By Kundan said: “This is our first TV Commercial launch and to have Actor Vaani Kapoor as its brand ambassador was a thoughtful decision. She resonates with the millennial and modern-day women, who embrace life. And Zeya truly represents that through its exclusive range of gold jewelry specifically designed for today’s woman, which is timeless, trendy, quirky and affordable, complimenting her everyday closet.”

     

    The TVC has been created by Dentsu South Asia. Divya Karani, CEO Media, Dentsu South Asia: “Our relationship to greater heights. Zeya’s brand essence and experience were all factored into our proprietary tool, ‘Star Matrix’ to identify the brand ambassador. Vaani Kapoor, with her free-spirited, glamorous personality and strong youth connect, embodies it all.”

     

  • The announcement was made at the launch of Retro Funky, Streax Professional’s latest collection, in Mumbai

    Streax announces Vaani Kapoor as new face of the brand

    By A Correspondent

     

    Streax Professional has announced actor Vaani Kapoor as the new face of its brand at an event held in Mumbai, where the actress walked the ramp, launching the brand’s latest collection, Retro Funky.

     

    As part of the association, Vaani will feature in the brand’s print and digital communication campaigns. With this move, Streax Professional hopes to strengthen its appeal amongst millennials and the aspirational young patrons.

     

    Announcing the association with Vaani, Rochelle Chhabra, Professional Division Head, Hygienic Research Institute said: “We are delighted to have Vaani join the Streax Professional family. Vaani is a talented, vivacious and stunning youth icon, who has inspired India with her exceptional fashion sense and brave style moves. As a style icon who personifies the sentiment “Go Bold”, Vaani Kapoor was a natural choice for the brand.”