MxMIndia

Tag: Upstox

  • To drive equity participation in India

    Upstox trading platform launches campaign

    By Our Staff

     

    Upstox, an online stock trading platform, has launched its Indian Premier League (IPL) 2022 campaign, ‘Own Your Future’.

     

    Said Kavitha Subramanian, Co-Founder, Upstox: “The campaign ‘Own Your Future’ intends to encourage more Indians to participate in the equity market and make the right investment choices through Upstox. Young Indians today understand the value of owning assets and building a portfolio, via owning shares in companies. There’s a huge rise in startup culture and they understand that even if everyone cannot be an entrepreneur, you can still own a share of a company, and participate in its long term upside. Just like IPL has redefined cricket, Upstox aims to redefine investments for its customers. We have grown 3X year-on-year and expect a similar growth trajectory this year as well. We are positive that this campaign will help drive a culture of equity investment in India, as well as encourage more Indians to take charge of their financial future.”

     

  • As Part of 'StartKarkeDekho' campaign

    Upstox launches 3 new TVCs

    By Our Staff

     

    Upstox (also known as RKSV Securities), the online investment platform, has launched three new TVCs that depict investing through Upstox is simple.

     

    Notes a communique: “The goal of the campaign is to encourage more Indians to invest and convey that investing is easy with Upstox. The three TVCs emphasize that even though some tasks in routine life may seem tough, investing with Upstox is as simple as it gets. The three protagonists of the videos are seen struggling with basic tasks but are pros when it comes to investing via Upstox. The three TVCs showcase the new suite of features added on Upstox’s new platform and its intuitive design makes discovery and picking of stock easy. It propagates to invest smartly with the help of curated lists and personalised news.”