MxMIndia

Tag: Unibic Foods

  • The mandate involves handling the media strategy, planning and implementation across all media in India

    Unibic awards media duties to Mindshare

    By A Correspondent

     

    Unibic has awarded its media duties to Mindshare, after a competitive multi-agency pitch. The mandate involves handling the media strategy, planning and implementation across all media in India. The account will be handled out of the Mindshare Bangalore office.

     

    Said Nikhil Sen, Managing Director, Unibic Foods: “We were looking for a seasoned and versatile partner who will work towards building our brand and taking it to the next level. Mindshare is a reputed agency and comes with high recommendations. We are confident that together we will be able to reach our desired goal.”

     

    Commenting on the win, Prasanth Kumar, CEO, Mindshare South Asia said: “We are delighted to work with premium cookie brand Unibic. We look forward to working with the team on their strategic marketing initiatives to deliver their business outcomes and strengthen the brand’s position in the cookie category.”

     

     

  • Nucleus PR is a nine-year-old firm that handles clients across verticals

    Nucleus PR bags the mandate for Unibic Foods India

    By A Correspondent

     

    Cookie brand Unibic has awarded Nucleus its PR mandate for India after a competitive multi-agency pitch.

     

    Commenting on the win, Tarunjeet Rattan, Managing Partner, Nucleus said: “We are delighted to work with Unibic Foods. The team brings to the table insights that aim to showcase the expertise of the client with innovative ideas and consistent performance. We look forward to doing some great work on the account.”

     

    Remarking on the same, Nikhil Sen, Managing Director, Unibic Foods said: “Nucleus is a great fit for our PR requirements. The young team brings in fresh ideas along with seasoned industry experience that will strategically enhance our media presence through a well thought out plan. We look forward to working with them.”