Tag: Tushar Bhatia

  • Vector Brand Solutions announces operating leadership team

    By Our Staff

     

    Close on the heels of Tilt Brand Solutions launch of the group’s next brand and communications enterprise – Vector Brand Solutions, comes the announcement of the operating leadership of Vector Brand Solutions – Tushar Bhatia, Ripanka Kalita and Mandar Gore will be the business, creative and strategy heads respectively.

     

    Joseph George
    Joseph George

    Speaking on Vector’s operating leadership team announcement, Joseph George said: “With the operating leadership of Vector now in place, I am certain that the vision and ambition for Vector, will be brought to fruition very soon. With their pedigreed experience in delivering through- the-funnel results for clients, Vector will hopefully soon be the answer for all digital first marketers. I am absolutely confident that the three of them will live and breathe every day, Vector’s operating philosophy of “Pace. Preference. Purpose. Performance.”

     

  • Kinnect wins digital mandate for Maple

    By Our Staff

     

    Maple Digital Technologies has awarded Kinnect its digital media mandate. The account was won following a multi-agency pitch and will be serviced from the agency’s Mumbai office.

     

    The agency will undertake digital media planning and strategic requirements for the brand, including social media management, web solutions, influencer outreach and online reputation management.

     

    Talking about the partnership, Tushar Bhatia, Chief Marketing Officer, Maple, said: “We are on a high growth trajectory and while last year has faced us with COVID-19, we took this opportunity to re-invent ourselves. As a first step towards thriving in this environment, the focus was to give our customers a seamless experience online and offline, across buying, upgrading and being serviced during these times where #WFH is the new normal and travel is restricted. For this, We needed a partner who could understand our vision. We chose Kinnect after going through their profile and their adept understanding of customers across an array of brands. With the right mix of ideas and innovation, together we look forth to drive value and create experiences for our customers.”

     

    Rohan Mehta

    Added Rohan Mehta, CEO – Kinnect: “As one of Apple’s premium resellers, Maple is in an exciting space and we are delighted to partner with them. Our intent to drive meaningful brand communications coalesced with Maple’s top-notch holistic experience, will strengthen the brand goal of being synonymous to Apple – in predominant regions of operations. So when someone thinks of Apple, they think Maple!”