By Our Staff
Trinity Gaming India has launched Gamerz Night Live, a virtual gaming campaign property. The campaign has been launched in collaboration with Lenovo, Intel and Youtube, and is focused on developing the Indian creator community.
Commenting on the success of the IP, Abhishek Aggarwal, Co-founder & CEO, Trinity Gaming India, said: “At Trinity Gaming India, our primary objective has consistently been to furnish creators with a platform conducive to growth and the establishment of a career in gaming. Through Gamerz Night Live, we are presenting unprecedented opportunities for creators nationwide, irrespective of their current size and follower count. The resounding success and positive feedback witnessed this year serve as a testament to the promising trajectory, assuring an even more substantial presence in the gaming landscape for the upcoming year.”
Speaking about the IP, Anita Kotwani, CEO Media, South Asia, Dentsu and Dentsu Gaming Lead, added: “Gamerz Night Live is the first ever recreational gaming IP where gaming content creators of varied sizes come together and enjoy gaming as a wholesome part of entertainment. Brands like Lenovo & Intel have marked their footprints in the gaming industry by launching gaming centric brands like legion, loq, gaming IdeaPad, Intel Arc, 13th gen processors which are beneficial for the consumers to make, record and consume content. Through Gamerz Night Live Intel & Lenovo get a chance to showcase themselves in front of the relevant audience focusing on the TGs suitable for brands like Lenovo & Intel.”