By A Correspondent
BigRock in association with Neustar has tied up with The Viral Fever (TVF) for their first ever video content partnership. With their association, BigRock and Neustar will address the market jointly through the campaign, highlighting the benefits of getting online with .biz domains in India. The campaign will be streamed through TVF’s sister channel, The Screen Patti (TSP).
“India as a country is experiencing rapid internet penetration and businesses everyday are realising the importance of having an online presence. We have also witnessed an upsurge in the .biz domain as a globally accepted TLD. Through our partnership with Neustar and TVF, we are excited to promote the highlights and benefits of getting online with a .biz domain to expand their brand presence,†said Shashank Mehrotra, Managing Director, APAC at Endurance International Group (EIG). “TVF has been enthralling its audience with unique and compelling web content and brand partnerships since its inception. As we understand the importance of content, we aim to achieve great success in effectively engaging with Indian businesses and SMBs through the sketch.â€
The sketch conceptualised and created by TSP, addresses the common dilemmas faced by professionals who wish to expand their customer base. It will be promoted on all digital platforms of BigRock and The Screen Patti.