MxMIndia

Tag: Swati Bhargava

  • Users get an opportunity to win prizes like Oppo A7 and more by participating in the Contest

    CashKaro unveils #HarCheezPeMilega cashback contest

    By A Correspondent

     

    Cashback and coupons site CashKaro has launched a series of digital ad films using a unique social media contest. The contest has been dubbed #HarCheezPeMilega cashback contest and will run across the brand’s Facebook, Instagram and Twitter profiles.

     

    Said Swati Bhargava Co-Founder, CashKaro: “We wanted to educate users about how CashKaro offers cashback on almost all online purchases. Whether it is fashion, grocery, food, mobiles or electronics, CashKaro gives users cashback on everything that they buy or order at top eCommerce retailers including Amazon, Flipkart and over 1500 popular sites. The #HarCheezPeMilega cashback contest aims at spreading this message using the new series of ad films we have released,”

     

    Added Co-Founder Rohan Bhargava: “The contest was created in order to propagate to our potential users that they can save every time they shop online. This campaign will also give our existing users a chance to win some exciting prizes by simply introducing their friends to CashKaro. With this campaign we want to place emphasis on our brand’s tagline #YouGetMore, so that we can become the go-to cashback destination for every online shopper.”

     

  • The campaign will primarily focus on CashKaro's product offering and benefits of using the platform

    Enormous to handle CashKaro creative

    By A Correspondent

     

    CashKaro has appointed Enormous as its creative agency on record, after a multi-agency pitch. CashKaro will be looking at strengthening its market leader position in the cashback & coupons space and is embarking on an aggressive marketing campaign to create awareness among the online shoppers and deal hunters. The campaign will primarily focus on CashKaro’s product offering and benefits of using the platform.

     

    Enormous will be working on a 360 degree advertising campaign which will focus key markets across the country.

     

    Swati Bhargava

    On the development Swati Bhargava, Co-Founder CashKaro.com said, “We are delighted to have Enormous as our creative agency. For a young and growing brand like ours, it is important to communicate with the target audience across touch points. In Enormous we have found the right partner, who has the requisite knowledge and experience in the space. They will help us reach our potential target base in the most creative manner.”

     

    Ashish Khazanchi

    Ashish Khazanchi, Managing Partner Enormous commented, “We’re proud to be appointed the agency for CashKaro.com. It’s a dynamic organization with not just an innovative product but vaulting ambition. Always a delight to partner with people who look at not just selling a product but bringing added value to people’s lives. They are also mature advertisers and we aim to scale up the game with them.”

     

    CashKaro offers real cashback which is paid over and above existing discounts and offers on partner sites like Amazon.in, Paytm, Snapdeal, Shopclues, Jabong etc. The savings offering has expanded to cover basics like giving Cashback on mobile recharge, paying electricity, phone, mobile bills, DTH recharge – something almost every individual needs!