MxMIndia

Tag: Sumit Walia

  • The integrated campaign is already live across TV and digital platforms

    Oppo ropes in Ranbir Kapoor & Katrina Kaif for Reno campaign

    By A Campaign

     

    Oppo India has announced Bollywood actor Ranbir Kapoor, Katrina Kaif and Badshah as brand ambassadors for its Reno series.

     

    Speaking on the association, Sumit Walia, VP, Product and Marketing, Oppo India said: “At Oppo, we have always aspired to bring distinctive and innovative offerings for our customers. With the Reno series, we have taken our innovations a notch above with a brand-new product concept, design philosophy, and a communication model which is tailor-made for youthful consumers.  Just like Oppo, these celebrities too have pushed their creative realms to delight and surprise their audience. As we pave the future growth strategy of Oppo in India, we are confident that this association will further help us strengthen the positioning of the Reno series in the Indian smartphone market.”

     

     

  • Plans to bolster its localisation efforts for bringing meaningful innovation for Indian consumers

    Oppo appoints Sumit Walia as Vice President, Product & Marketing

    By A Correspondent

     

    Sumit Walia

    Mobile major Oppo has appointed Sumit Walia as Vice President, Product and Marketing to further strengthen its product offering and establish a stronger connect with Indian consumers.  Wadhwa will spearhead the localisation efforts in Product & Marketing at Oppo India.

     

    Speaking on the appointment, Charles Wong, CEO, Oppo India and President, Oppo South Asia said, “In line with Oppo India’s localisation approach, we are happy to have Sumit Walia on-board with us. At Oppo, we are committed to bringing meaningful innovation to Indian consumers and Sumit will be working alongside our local R&D centre in Hyderabad to introduce not only cutting-edge technology but also new experiences customized for Indian consumers.  Sumit’s appointment comes at a critical juncture as we enter the sixth year of our operations in India & plan to expand our product offerings across all price points. India is one of our key markets, we believe that Sumit will play an instrumental role in strengthening our brand in the coming years. We extend a warm welcome and congratulate him on his new role.”

     

    Commenting on his new role, Walia added: “I am delighted to join the Oppo family especially when the brand is experiencing such a phenomenal transformation. The opportunity that lies ahead is incredibly exhilarating and I look forward to working with the team to take Oppo to new heights. Focusing on consumer engagement, the aim will be to bring localised insights across product and marketing portfolio to achieve our goal.”