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Tag: Sportskeeda

  • The company reports 1.3 crore users

    As Covid-19 halts live action, Sportskeeda evolves with Esports

    By A Correspondent

     

    Sportskeeda, a subsidiary of Nazara Technologies has reported 1.3 crore users within two months. The company witnessed a 70% drop in revenue when all mainstream sports were suspended with the nationwide lockdown announced in March. Sportskeeda, notes a communique, was quick to convert the Covid-19 adversity into an opportunity by focusing on Esports without breaking away from the core. “With a 2000% hike today, the company has now emerged as the biggest Esports news destination in the country,” it claims.

     

    Porush Jain

    Said Porush Jain, Founder, and CEO, Sportskeeda: “Quick thinking and apt decision-making enabled us to harness the Esports growth opportunity successfully. Our strategic approach, innovation, and precision mingled with team-spirit is what truly fast-tracked the growth.”

     

    Given Sportskeeda’s success in the Esports vertical, Manish Agarwal, CEO, Nazara Technologies added: “The young team of Sportskeeda has always kept their users in mind while designing strategies which leads to their success time and again. Nazara has always had a predominant space in Esports with subsidiaries like Nodwin. With Sportskeeda entering the Esports news space we have not only widened our horizon but also established synergy within the subsidiaries.”

     

     

  • Now 100 million active users on Nazara’s network

    Nazara Technologies acquires majority stake in Sportskeeda

    By A Correspondent

     

    Nazara Technologies has acquired a 67 per cent stake in Sportskeeda, a sports media platform. With this investment, Nazara adds 25 million monthly active users and closes in on 100 million monthly active users on its network.

     

    Said Sportskeeda CEO Porush Jain: “Nazara’s acquisition and investment into Sportskeeda is an important milestone in our journey. From our modest beginning as a multi-sport blog in 2009, we have become a one of a kind sports content platform. We have our eyes set on becoming the world’s largest multi-sport platform by leveraging Nazara’s geographical reach in the sports-crazy Middle East & Africa markets.”

     

    Added Nitish Mittersain, Founder and Managing Director of Nazara Technologies: “We at Nazara are building platforms for fan engagement across all aspects of sports entertainment and we believe that this move will serve a triple play offering to the 100 million strong network through content, competition and community across all emerging markets”.