MxMIndia

Tag: Socxo

  • To address 'organic social marketing' challenges for digital and content marketers

    Socxo brand advocacy platform launches Socxly social marketing tool

    By Our Staff

     

    Socxo, the Bengaluru-based brand advocacy platform, has announced the launch of Socxly, an organic social marketing platform of products.

     

    Speaking on the new product Socxly, Sudarsan Rao, Co-Founder and CEO, Socxo said: ‘We realized that content/social marketers were underutilizing the power of social media and were dependent on multiple tools to run their organic content posting on their social pages. Socxly is an attempt to offer a single point solution to marketers for all their ‘organic social marketing and campaign’ efforts and along with its core tool Socxo, to increase the value of their content marketing by further distributing/amplifying through trusted influencer/brand advocacy.”

     

  • Treize Communications will handle the entire PR strategy and implementation

    Treize to handle PR mandate of Socxo

    By A Correspondent

     

    Treize Communications has won the online and offline PR mandate for Singapore-based brand advocacy platform.

     

    Ajit Narayan

    Said Ajit Narayan, CMO, Socxo: “We are glad to partner with Treize Communications for managing our PR duties. PR is an essential marketing tool in today’s time as it brings with it third-party endorsement and earned media value. We at Socxo strongly believe that brand advocacy as an important medium for marketing and we are glad to find the support from the team at Treize in creating awareness about the same. We were impressed with the agile marketing support and ideas coming from Sonam to help us in this journey towards building our brand and business.”

     

    Sonam Shah

    Speaking on the association with Socxo, Sonam Shah, Founder and CEO, Treize Communications, added: “We are glad to have Socxo onboard with us as we grow in the business of PR and Communications. Socxo is a start-up in a niche yet fast growing market of brand advocacy in India, thus making it exciting and challenging for us. We look forward to providing them path breaking PR solutions. It’s an interesting challenge for the team here and we look forward to our association with them.”