Tag: Sitaraman Shankar

  • Deccan Herald launches DH News app

    By A Correspondent

     

    Leading daily Deccan Herald has launched its news app for Android and iOS mobile devices. This is another step in the revamp of the product portfolio at the Printers Mysore, the company that owns Deccan Herald and Kannada title Prajavani. Last August, it launched a redesigned version of the DH newspaper and the website deccanherald.com.

     

    The new DH app, notes a communique, offers breaking news, analysis and opinion, across text, video and audio, and also features new formats, justifying the tag line “One News App. Many Experiences”.

     

    Said Sitaraman Shankar, Acting CEO, The Printers Mysore, and Editor, Deccan Herald: “Our new DH app is everything a modern news app should be: It presents news elegantly across formats, and in new ways designed to keep younger consumers engaged. What hasn’t changed, of course, is the high-quality journalism it draws on, and our belief that the reader is at the centre of everything we do: In fact, the way the app works, it will only increase the reader’s bond with us.”

     

    Add Arpan Chatterjee, COO – Digital, The Printers Mysore: “A lot of ideation and research has gone behind making this app. Digital news consumption is taking new forms regularly and we have built the app on many of these new facets to give our users a richer & wholesome user experience added with a touch of News personalization.  What we will learn from the app will help to expand these user experiences to our other digital assets. ”

     

    Design firm ThinkDesign carried out user research and worked closely with Deccan Herald to arrive at the design for the app, while app development partner Webdunia was responsible for the implementation.

     

     

  • Deccan Herald spread kindness

    By A Correspondent

     

    Bengaluru’s leading daily Deccan Herald has embarked on a campaign titled ‘Spread Kindness’ with positive stories of humanitarian efforts, aiming to help these remarkable individuals along and to inspire others to follow in their footsteps.

     

    Said Sitaraman Shankar, Editor, Deccan Herald: “These uplifting stories embody our tagline ‘The Power of Good’. We’re privileged to tell others about these remarkable individuals, and hope that it sparks a movement to help those less fortunate than us,” Over the past week, readers were moved enough by the story of Hubbali-based vegetable vendor Ratnamma to help her get a vending pass and some monetary support so that she could continue earning a living.

     

     

  • Moneycontrol announces foray into podcasting

    By A Correspondent

     

    Moneycontrol has announced its foray into podcasting. With five podcasts published daily covering markets, personal finance and business news updates in a storytelling format, moneycontrol notes it has delivered over 75,000 listens in a month of publishing.

     

    Commenting on the new development Gautam Shelar, Business Head of moneycontrol said: “We are continuously exploring new ways to reach our audiences and podcasting is our latest innovation. Given its nature and passive consumption behavior, we believe podcasting is a valuable content format with significant potential to garner audiences and scale. Audiences looking for easy-to-consume information and news in a convenient format will be hooked to our new means of storytelling. Today, there is a massive community of podcasters who regularly tune in to listen to their preferred content. At the same time, the move will also help us achieve our motto to share quality financial knowledge with listeners worldwide.”

     

    With the help of audioBoom, the platform’s distribution partner, the podcasts are now available on Apple Podcasts, Cashbox, Deezer, Saavn, Spotify, TuneIn and Google Play Podcasts as well as other audio-based platforms. The podcasts are also available to audiences through moneycontrol as well on the desktop, mobile and the app.

     

    Speaking on the announcement, Avinash Mudaliar, Chief Product Officer at Network18 Digital added: “We hope to lead the way in the podcasting space overall in India in terms of direction and consumption. It is an easily accessible format for time starved users, consumed anywhere from travelling in a train to running in the gym. Moneycontrol’s podcasts is another innovative and fearless exploration of new content formats that brings content that our users love in a way they love to consume.”

     

    Said Sitaraman Shankar, Managing Editor (Special Projects) at Network18 Digital: “There is a consistent rise in demand for informative podcasts, and with moneycontrol’s in-house expertise and capabilities for breakthrough journalism and storytelling, audiences can expect the delivery of high-quality content in a captivating format. With new podcasts every single day, the platform aims to provide an in-depth understanding of the financial domain, along with quality storytelling and news updates that will serve valuable content to users.”

     

     

  • Network18 appoints Sitaraman Shankar as Managing Editor- Special Projects

    By A Correspondent

     

    Sitaraman Shankar

    Network18 has appointed Sitaraman Shankar as Managing Editor- Special Projects. Shankar will work across all digital and TV news properties. In the new assignment, Shankar will work closely with Network18’s television news editors in multiple areas, and drive the scaling up of the flagship digital brand moneycontrol, thereby expanding it to newer areas.

     

    Shankar will also serve as Group Training Editor and manage the content quality by fostering learning culture in the newsrooms.

     

    A chemical technologist-turned-journalist, Shankar has 22 years of experience in journalism, most of which was with Reuters where he reported, edited and ran newsrooms in Frankfurt, London and Dubai. His last assignment was with Hindustan Times where he played a variety of roles including that of Deputy Managing Editor and Editor (Views).