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Tag: Shilpa Shetty Kundra

  • The protagonists are seen discussing about how to choose a diagnostic lab

    SRL Diagnostics launches digital video campaign #DoctorKnowsBest

    By A Correspondent

     

    SRL Diagnostics launched a digital video campaign titled #DoctorKnowsBest. The campaign features fitness icon Shilpa Shetty Kundra. In the series of videos, protagonists are seen discussing about how to choose a diagnostic lab.

     

    Said Vikram Ahluwalia, Director – Marketing, SRL Diagnostics: “We, at SRL Diagnostics, have always been the forerunners in educating customers to lead a healthy lifestyle. We have always believed that Doctor knows best. Research supports our point of view that a diagnostics lab should be chosen based on doctor’s recommendation. However, many a times, a consumer decides to visit a diagnostics lab based on the proximity, ambience and discounts offered. We want to emphasize that when it comes to choosing a lab, Doctor knows best.”

     

     

  • Launches a new customised health check platform ‘SRL Care’ to tackle the increasing incidences of lifestyle disease in the country

    SRL Diagnostics announces Shilpa Shetty as brand ambassador

    By A Correspondent

     

    SRL Diagnostics has rolled out a new preventive customised health-check platform under the brand name, SRL CARE. The new platform was announced in the presence of celebrity Shilpa Shetty Kundra and Arindam Haldar, CEO, SRL Diagnostics. Shilpa Shetty Kundra will be the brand ambassador for SRL Diagnostics.

     

    Speaking on the occasion, Arindam Haldar, CEO, SRL Diagnostics said: “For over 23 years, SRL’s purpose has remained focused on helping people on their path to better health in extraordinary ways.  This commitment means that we strive to bring up-to-date advances in technology along with highly trained staff and customer-centric services. However, as leaders and decision-makers we need to understand that the absence of a disease is always going to be of higher value to the society than achieving excellence in treating it. Therefore, for some time now, SRL has been working towards shifting the mindset of people from illness based diagnostics to wellness based preventive healthcare approach.”

     

     

  • The channel will feature Akshay Kumar's Twist headphones & hybrid speakers and Slim Shape Jeans by Shilpa Shetty Kundra as the launch products

    Celebrity-driven Best Deal TV ready for on-air business

    By A Correspondent

     

    Raj Kundra in partnership with Akshay Kumar recently announced the launch of Best Deal TV – India’s first celebrity driven shopping channel. The channel will go on air from March 27th at 10am and will be available across all major cable and DTH platforms as well as online.

     

    The first products that will be available exclusively through the channel are Akshay Kumar’s Twist headphones & hybrid speakers and Shilpa Shetty Kundra’s Slim Shape jeans. Additional products in Lifestyle, Home, Fashion, Health & Beauty categories will also be available on the channel.

     

    Twist headphones by Akshay Kumar is a unique set of high-definition sound headphones that become hybrid speakers at the touch of a button great for music buffs. Slim Shape Jeans by Shilpa Shetty are Leggings, Shapewear and jeans all in one. These jeans are trendy and fashionable, minus the discomfort. Carefully made to lift and shape, Slim Shape jeans, with its slim flex technology, ensures a flattering silhouette. It’s available in three colours – Vintage Blue, Vintage Black and Ripped Blue at Rs 2999/- plus shipping for all three.

     

    Speaking about the channel, Raj Kundra, Founder CEO, Best Deal TV, said, “We are pleased to launch a new and unique home shopping channel on which our products will be exclusive, aspirational and above all, affordable. To begin with, we announce signature Slim shape Jeans by Shilpa and Twist Headphones Speakers by Akshay Kumar, two revolutionary products that have gone through vigorous quality lab tests. Both these products are a perfect blend of innovation, quality and convenience and we are happy to bring them to people at affordable prices, giving them the ‘Best Deal’ possible.”