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Tag: Shemaroo Entertainment Ltd

  • To drive digital growth

    Shemaroo appoints Saurabh Srivastava as COO – Digital Business

    By Our Staff

     

    Shemaroo Entertainment Ltd. has appointed Saurabh Srivastava as the Chief Operating Officer – Digital Business. Srivastava will be responsible for driving digital growth, revenue strategy, and operational excellence, ensuring continued success in the evolving digital ecosystem.

     

    Said Hiren Gada, CEO – Shemaroo: “We are delighted to welcome Saurabh Srivastava as our Chief Operating Officer – Digital Business. Saurabh’s extensive and highly successful stints across multiple business functions and geographies at global organisations like Disney, Marico and Coca Cola will play a pivotal role in accelerating our digital expansion. This appointment reinforces our commitment to strengthen the leadership at Shemaroo as we continue on the path of disruptive growth in the rapidly evolving world of media and entertainment.”

     

    Added Arghya Chakravarty, COO – Shemaroo: “Saurabh’s extensive leadership and proven track record in driving monetisation across platforms basis not just vanilla pricing growth but also multiple industry first innovations on linear as well as digital, make him an invaluable addition to our digital transformation journey. His experience at Disney Star and Marico will be instrumental in driving growth across our digital video, music and OTT businesses in the fast-evolving digital landscape. His strategic leadership and expertise will enable us to take the next leap towards our B2C agenda at Shemaroo.”

     

  • To telecast film Amar Akbar Anthony

    Shemaroo collaborates with British Film Institute

    By Our Staff

     

    Shemaroo Entertainment has announced its collaboration with British Film Institute (BFI) to telecast the movie ‘Amar Akbar Anthony’. BFI has chosen to telecast the legendary movie from Shemaroo’s vast library.

     

    Said Mohan Gopinath, Head of Bollywood at Shemaroo Entertainment Ltd: “Collaborating with the British Film Institute to premiere ‘Amar Akbar Antony’ is an honour for Shemaroo Entertainment. As a leading entertainment powerhouse, we take immense pride in curating exceptional content that reflects our core values and resonates with audiences worldwide. Through this partnership, we celebrate the brilliance of Indian cinema, promote diversity, and invite viewers to immerse themselves in timeless masterpieces. Join us on this incredible journey as we redefine entertainment, deliver outstanding experiences, and showcase the rich cultural heritage that connects us all.”

     

  • Staring July 3, it will air Monday to Sunday at 7.30 pm

    Shemaroo brings back Ramanand Sagar’s ‘Ramayan’

    By Our Staff

     

    Amidst all the controversy about the depiction of the revered Ramayan, Shemaroo TV has announced the airing of Ramanand Sagar’s ‘Ramayan’ starting from the July 3, 2023. This will Monday to Sunday at 7.30 pm.

     

    Said Sandeep Gupta, COO of broadcast Shemaroo Entertainment Ltd: “Shemaroo TV has always prioritised delivering top-notch content that resonates with diverse audiences. Ramanand Sagar’s ‘Ramayan’ is a timeless saga which holds a special place in Indian television history. We are delighted to be the medium where people will be able to relive the magic of this iconic series.”

     

  • The series will feature a wide range of specially compiled library of TV shows, web series and movies

    Tata Sky explores new genre with ‘Tata Sky Adbhut Kahaniyan’

    By A Correspondent

     

    Tata Sky has launched its new offering– Tata Sky Adbhut Kahaniyan. It has partnered with Shemaroo Entertainment Ltd., to curate content for this offering. The series will feature a wide range of TV shows, web series and movies. Additionally, the service will also showcase first-ever-adapted stories from the popular Hindi magazine, ‘Manohar Kahaniyan’.

     

    Sharing her thoughts on the launch of the service, Pallavi Puri, Chief Commercial and Content Officer, Tata Sky said: “Genres like crime, thriller and horror has witnessed great traction over the past few years. While there are multiple options for these genres available on linear television and OTT platforms, currently there isn’t a single destination catering to all the three content genres. Realising this need-gap we decided to bring to our subscribers – Tata Sky Adbhut Kahaniyan – a curation of the best Hindi content library of TV shows, web series and movies in crime, thriller and horror genre. With this launch, we shall continue to focus on catering to the diverse entertainment needs of our subscribers.”

     

    Added Hiren Gada, CEO – Shemaroo Entertainment: “I am excited to announce another unique partnership with Tata Sky, where we are introducing an interesting service called Tata Sky Adhbhut Kahaniyan, that will showcase stories of crime, thriller and horror genres. Shemaroo constantly aims at getting the best content for its audiences and strives to deliver on the promise of great entertainment, and through this association, we again aim to achieve the same.”

     

     

  • As part of the launch, the said services are offered free to the consumers for the first month

    Shemaroo Entertainment partners Hathway on cable deal

    By A Correspondent

     

    Shemaroo Entertainment Ltd has joined hands with Hathway to change the dynamics of TV viewing in India. For the first time, audiencescan enjoy premium paid ad-free services on cable TV. A platter of popular services namely Miniplex, Comedy walas, Om Shakti, Ibaadat, Lamhe Movies and Yippee are now available on cable TV as well.

     

    As part of the launch, the said services are offered free to the consumers for the first month, ushering them withan experience of next generation TV viewing. Post this period, these services will be available at different price points.

     

    Hiren Gada, Director, Shemaroo Entertainment Ltd, shares his thoughts on the occasion, “This is a big leap, not only for Shemaroo but for the industry as well. Shemaroo Entertainment has always been among the pioneers when it comes to changing technology and consumer needs and adapting the same to reach and better serve our audience.”

     

    He added, “Having successfully launched a number of VAS (Value added service) services across genres on multiple DTH platforms, Shemaroo Entertainment Ltd now expands its reach to cable viewers. Our tie up with Hathway will usher a new era in Cable TV viewing.”

     

    T. Panesar, CEO, Hathway said,“Shemaroo happens to be the leader in media content with a hold of the largest content library in India. Hathway’s all new Value Added Services – Hathway Special promises to offer the maximum and the best to its subscribers. We are happy to partner with Shemaroo and are confident that with this partnership, we will fulfil our promise by providing quality and the best services to all our subscribers.”

     

  • ZubinDubash is a senior leader with 20+ years of success in managing businesses in mobile applications, telecom, and digital domains

    Zubin Dubash joins Shemaroo as COO

    By A Correspondent

     

    Shemaroo Entertainment appointed ZubinDubash as COO – New Media Business. He will be responsible for driving the New Media business and scaling it up.

     

    Dubash is a senior leader with 20+ years of success in managing businesses in mobile applications, telecom, and digital domains. Before joining Shemaroo Entertainment Ltd, he was working in the core team of Apps Daily Solutions, as Chief Product & Strategy Officer and played an active role in product creation/innovation, strategy and Strategic partnerships. Prior to this he was at Tata Docomoas Vice President/Group Head- New Businesses. He has also worked with companies like Vodafone etc earlier.

     

    Said Jai Maroo, Director, Shemaroo Entertainment: “We are excited to have ZubinDubash on board with us. He has handled both revenue and new business development roles earlier in businesses of scale. He has also been through the entrepreneurial journey as part of the core team of a startup of taking it from idea to execution. We are sure his outlook and experience will add value to the company and pave ways for great business years ahead.”

     

    Added Dubhash on his appointment: “I am delighted to be a part of Shemaroo Entertainment Ltd. We are at an exciting juncture in the evolution of digital content consumption, and with Shemaroo’s rich spread of content there are a lot of opportunities that will emerge.”