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Tag: Shashidhar Sinha

  • NS Rajan, Managing Director, Ketchum Sampark was elected Vice-Chairman and Shashidhar Sinha, CEO, Mediabrands India P. Ltd was reappointed as honorary treasurer at the same meeting

    Subhash Kamath is ASCI chairman

    By A Correspondent

     

    Subhash Kamath

    Subhash Kamath, Chief Executive Officer at BBH & Publicis Worldwide, India, has been unanimously elected chairman of the Board of Governors of the Advertising Standards Council of India (ASCI). The vote was held at the Board meeting that followed the 34th Annual General Meeting on Thursday, September 10, afternoon.

     

    NS Rajan, Managing Director, Ketchum Sampark was elected Vice-Chairman and Shashidhar Sinha, CEO, Mediabrands India P. Ltd was reappointed as honorary treasurer at the same meeting.

     

    The Board of Governors includes: Abanti Sankaranarayanan, Co-Chairman & Board Member, ISWAI;  D Shivakumar Group Executive President, Aditya Birla Management Corporation P. Ltd; Girish Agarwal, Director, Dainik Bhaskar Group ; Harish Bhat, Director, Tata Consumer Products Ltd; KV Sridhar, Chief Creative Officer (Global), Nihilent Ltd; Madhusudan Gopalan, CEO, Procter & Gamble Hygiene and Health Care Ltd; Rohit Gupta, President – Network Sales & International Business, Sony Pictures Networks India P. Ltd; Prof SK Palekar, Centre For Developmental Education, IFIM Business School; Priya Nair, Executive Director Beauty and  Personal Care, Hindustan Unilever Ltd; Prasun Basu, President – South Asia, Nielsen (India) P. Ltd; Sivakumar Sundaram, President Revenue, Bennett Coleman & Co. Ltd; Umesh Shrikhande, CEO, Taproot India Comm. P. Ltd.

     

    Said Kamath: “It’s a genuine privilege to accept this role as Chairman of ASCI. Having served ten years on the board, I have had the honour of working and learning from very senior and experienced leaders of the industry. More importantly, I have learned the immense value of self-regulation and the far reaching impact of the work ASCI has done over the years. Our industry today is at a crucial stage. With the digital revolution influencing brand messaging and engagement with consumers, advertising is evolving rapidly. And with the recent formation of the Central Consumer Protection Authority constituted by the government, self-regulation will be even more crucial in promoting consumer confidence and trust. As I have always said, with great creative power, comes great responsibility. So I look forward to working closely with the ASCI team to continue the good work set up by my predecessors and to introduce some newer, more future-facing initiatives as well.”

     

    Recalling his year-long tenure at ASCI, outgoing chairman Rohit Gupta added: “I thank all my colleagues, ASCI members and everyone who was part of this incredible journey. I am glad I was given an opportunity to drive the body that spearheaded important changes in the advertising industry. This year has been the most eventful for ASCI as we tackled several challenges. The pandemic saw many misleading ads, which were dealt with immediately. The Ministry of AYUSH reached out for help in flagging misleading advertisements regarding prevention and treatment of Covid-19.  We also signed up with TAM to monitor 3,000 digital portals for misleading claims. We successfully met the three objectives we had set: increasing our consumer base, monitoring the digital space and working closely with government bodies. I wish Kamath and the board the very best.”

     

    At the AGM, veteran mediaperson Roger Pereira presented a tribute to Brahm Vasudeva, non-executive chairman of Hawkins Cookers and the first chairman of ASCI, who passed away in July. ASCI members missed his presence at the AGM where Vasudeva would always come up with pertinent and well-researched questions.

     

  • Rohit Gupta of Sony Pictures Networks was elected as the Vice-Chairman and Shashidhar Sinha of IPG Media Brands was re-appointed Honorary Treasurer

    D Shivakumar elected Chairman of ASCI

    By A Correspondent

     

    D Shivakumar

    It’s the time when Board meetings are held as was the case with the Advertising Standards Council of India (ASCI) held on Wednesday where  D Shivakumar, Group Executive President, Corporate Strategy at Aditya Birla Group was unanimously elected as the Chairman of the Board of ASCI. As the member of the Board of Governors for three years, supporting self-regulation, Shivakumar is an accomplished business leader having spent over 19 years in sales, marketing and general management positions across consumer products and the luxury industry.

     

    Rohit Gupta, President – Network Sales & International Business, Sony Pictures Networks India Pvt Ltd, was elected Vice-Chairman and Shashidhar Sinha, CEO, IPG Mediabrands, was re-appointed Honorary Treasurer.

     

    Members of the Board of Governors include; Harish Bhat (Director, Tata Global Beverages Ltd.), Subhash Kamath (Managing Partner, BBH Communications India Pvt Ltd), Sandeep Kohli (Executive Director & Vice President for Personal Care Hindustan Unilever Ltd), Prof SK Palekar (Adjunct Professor & Advisor – Executive Education Institute of Management Technology), NS Rajan (Managing Director, Ketchum Sampark Pvt Ltd), KV Sridhar (Founder & Chief Creative Officer (Director), Hyper Collective Creative Technologies Pvt Ltd), Abanti Sankaranarayanan (Former Vice Chairperson, CIABC), Girish Agarwal (Director, Dainik Bhaskar Group), Madhusudan Gopalan (CEO, Procter & Gamble Hygiene and Health Care Ltd.), Prasun Basu (President – South Asia – Nielsen (India) Pvt. Ltd.), Sivakumar Sundaram (President- Revenue Bennett, Coleman & Co. Ltd), Vikas Agnihotri (Director Sales, Google India Pvt. Ltd.), Umesh Shrikhande (CEO, Taproot India Comm. P. Ltd.).

     

    Said Sankaranarayanan, the outgoing Chairman, ASCI: “2017-18 has been another strong year for ASCI as we have made significant advancements towards building our organisational muscle, external credibility and strong collaborations. Our stringent guidelines, seamless processes and the dedication and hardwork of our Consumer Complaints Council have contributed to restricting the use of misleading advertisements and enhance self regulation. ASCI’s momentous achievements for the year include successful completion of three year-long collaboration with Department of Consumer Affairs, renewal of Memorandum of Understanding (MoU) with Food Safety Standards Authority of India, introduction of ‘Guidelines for Celebrities in Advertising’ and inclusion in Ayush’s Empowered Committee to control misleading ads of AYUSH drugs. As the Chairman for ASCI for the year 2017-18, I am extremely proud to be a part of this journey and I am confident that under Shivakumar’s Chairmanship. ASCI will continue to grow swiftly and steadily.”

     

    Added Shivakumar: “I want to thank Abanti for her stewardship. We live in changing times with respect to information, media and trust of society. ASCI has been built on the foundation of self-regulation and the wisdom of the previous chairmen and the board. It’s my privilege to do the role now.”

     

     

  • Srinivasan K. Swamy, Chairman and Managing Director, R.K. Swamy BBDO Pvt. Ltd., was elected Vice-Chairman; and Shashidhar Sinha, CEO, Media Brands Pvt. Ltd. was re-appointed the Honorary Treasurer

    Benoy Roychowdhury elected ASCI chairman

    By A Correspondent

     

    Benoy Roychowdhury

    At the Board Meeting of The Advertising Standards Council of India (ASCI), Benoy Roychowdhury, Executive Director at HT Media Ltd. and Whole time Director of Hindustan Media Ventures Ltd., was unanimously elected Chairman of the Board of ASCI. As a member of the Board of Governors for four years, he has represented print media and provided active support to Self-Regulation.

     

    Srinivasan K. Swamy, Chairman and Managing Director, R.K. Swamy BBDO Pvt. Ltd., was elected Vice-Chairman; and Shashidhar Sinha, CEO, Media Brands Pvt. Ltd. was re-appointed the Honorary Treasurer.

     

    Other members of the Board of Governors are Abanti Sankanarayan (Vice President, CIABC), Al Rajwani (Managing Director & Chief Executive, Procter & Gamble Hygiene and Healthcare Ltd), Arunab Das Sharma (President, Bennett Coleman and Co Ltd), D. Shivakumar (Chairman & CEO, Pepsico India), I Venkat ( Director, Eanadu), Narendra Ambwani (Director, Agrotech Foods Ltd), Paritosh Joshi (Director, Provacateur), Prema Sagar (Vice Chair, Burson-Marsteller, Asia Pacific & Principal/Founder, Genesis Burson-Marsteller), Rajan Anandan (Managing Director, Google India Pvt Ltd), Sameer Singh (Executive Director Personal Care, Hindustan Unilever Ltd), SK Palekar (Management Educationist, S.P. Jain Institute), Subhash Kamath (Managing Partner, BBH Comms India Pvt Ltd) and Sunil Lulla (Chairman & Managing Director, Grey Group).

     

    Narendra Ambwani, the outgoing chairman of ASCI said “It has been quite an eventful year for ASCI. We had set four key priorities for the year i.e. Collaboration with the regulators, easier consumer access to ASCI services, inculcate self-discipline among creators of advertising and be seen as fair adjudicator by all stakeholders. Not only were we able to deliver on all four priorities; but we also received recognition for all the good work ASCI has been doing. The Department of Consumer Affair (DCA) engaged ASCI as their “Executive Arm” to curb misleading advertisements and has entrusted ASCI to process complaints received on DCA’s portal “Grievances Against Misleading Advertisements (gama.gov.in)”. Recent launch of our mobile app ASCIonline is a major milestone and an example of how technology is helping bridge the gap between ASCI and consumers. The app brought home The Maddies Mobile Bronze Award in the “Social / Not for Profit Mobile App” category.  Launch of E-Learning Program to educate the creators of advertisements and our Mega Event titled “Creativity for Goodness’ Sake” have been our other significant accomplishments.

     

    The incoming Chairman, Benoy Roychowdhury said, “There has been a remarkable transition in the last couple of years of how newer sectors like e-commerce and media such as digital advertising have changed the game. Over 90% of consumers send in their complaints to ASCI online or via e: mail versus letters or phone calls. ASCI has also evolved to match the pace by significantly improving the efficiency and speed in ASCI’s consumer redressal process. These continuous efforts are now being backed by regulatory agencies such as the Ministry of Information and Broadcasting as well as the DCA, and more and more Government organizations are approaching ASCI to seek help in adjudicating on various complaints related to advertisements. Responsibility for the success of self-regulation rests with every player – Advertisers should advertise with a conscience, media which carry the ads should be more responsible and regulators should back self-regulation by lending their support.”

     

    During the year 2014-15, the CCC met 47 times and deliberated on complaints against a total of 1877 advertisements. Of these, complaints against 1389 ads were upheld, while 486 were not upheld and 2 were outside ASCI’s purview.   ASCI has been able to achieve close to 90% compliance, which is certainly a healthy figure for a Self-Regulatory Organization.