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Tag: Savvy Dilip

  • Various other promotions are also announced

    Times Network elevates Vivek Srivastava, Rahul Shivshankar. Savvy Dilip joins to head digital growth

    By Our Staff

     

    Times Network has announced key appointments and elevations in its leadership team given its upcoming launches Times Now Navbharat and ET Now Swadesh in Hindi.

     

    M K Anand
    M K Anand

    Commenting on the development, MK Anand, MD & CEO, Times Network said: “2020 was a tumultuous year for the broadcasters and while we were severely tested by the pandemic, Times Network not just managed to harness every headwind in its path but continued to march ahead successfully by setting new industry benchmarks. The superior talent of our leadership team is one of key pillars that drove the network’s significant growth during these unprecedented times and accelerated our overall digital transformation efforts. These elevations are a recognition of their contribution to the growth of the company.”

     

    Rahul Shivshankar
    Vivek Srivastava

    On the editorial front, Rahul Shivshankar has been elevated to Editorial Director while continuing to lead the editorial mandate of Times Now as its Editor-in-Chief

     

    Given its digital plans, the network has elevated Vivek Srivastava to President Strategy & Operations – Broadcast and Digital. He will lead the digital operations of the network and

    Savvy Dilip
    Savvy Dilip

    oversee product strategy, audience development and operations planning for both digital and broadcast businesses. It has also appointed Savvy Dilip as Executive Vice President and Head- Digital Growth. Savvy will lead product development, content-led audience growth, technology based digital consumer experiences, social media amplification and online marketing for all the digital platforms of the Network. Savvy Dilip, who had turned entrepreneur for a bit, is a seasoned broadcast professional having worked with Network 18 and iTV in the past. She will report to Srivastava.

     

    Other senior management promotions include Manish Wadkar, Senior Vice President & Head – Legal, Pranav Bakshi, Senior Vice President – Digital, Hina Jafri, Vice President & Head – Corporate Communications, Poonam Bavdanker, Vice President – Human Resources, Saurabh Bhowal, Vice President & Head – Content and Programming, Zoom & The Zoom Studios and Mihir Bhatt, Vice President & Executive Editor, Times Influence.

     

    Continuing to play a pivotal role in aiding the Network’s growth, the leadership team comprising Jagdish Mulchandani – Chief Operating Officer and Executive President, Jignesh Kenia, Executive Vice President & Head – Corporate Strategy & Digital Transformation, Gaurav Dhawan, Executive Vice President – Revenue and S. Srivathsan as Executive Vice President and Head – Human Resources will drive their respective portfolios for the Network.

     

  • Patented technology to power the broadcast honchos’ video experience management platform

    Dilip Venkatraman & Savvy Dilip win 7 US patents

    By A Correspondent

     

    VideoTap, the video technology startup founded by N Dilip Venkatraman (former CEO of CNN-IBN, now CNN-News18 and IBN7, now News18 India) and Savvy Dilip (former Group CMO of ITV Network), has announced that it has been awarded seven patents by the US Patent and Trademark Office for its dynamic, adaptive, real time and non-linear video streaming technology, which enables personalised multi-functional streaming of videos.

     

    Said Venkatraman, Founder and CEO of VideoTap, and co-inventor of the seven patents: “We are excited that our IP portfolio building exercise is off to a good start. We are in the process for filing many more patents. These patents strengthen our resolve to build world class products for world leading customers”.

     

    Added Savvy Dilip, Founder and COO of VideoTap, and co-inventor of the sevent patents: “In linear videos, the main functionality is watching, whereas in Multi-Functional videos the consumer can navigate, engage, participate, get information, personalize and trigger call to action all within the video itself. We look forward to leveraging our IP to build cutting edge products ”

     

     

  • Themed as 'Connecting Dots…', this new brand campaign will replicate the channel's vision and editorial ethos

    iTV Network seeks to ‘Connect Dots’ via new identity

    By A Correspondent

     

    iTV Network has launched a mega brand campaign for the first time since its inception covering all its media brands namely NewsX, India News (National and its four regional channels) and its two print publications-The Sunday Guardian and Aaj Samaj. Starting March 16th, Monday iTV Network will also reveal a fresh look.

     

    Themed as ‘Connecting Dots…’, this new brand campaign will replicate the channel’s vision and editorial ethos. Every dot has a story. They are often the links to the bigger patterns of the universe and life. But these are often so tiny that we miss it literally and metaphorically. iTV Network will find the invisible and connect them with what is known and discover what is still a possibility.

     

    Speaking on the launch of this campaign, Kartikeya Sharma, Managing Director, iTV Network, said, “This is the first time we are launching a brand campaign for the entire network since its inception. This will take the network’s philosophy to the next level.”

     

    Savvy Dilip, Group CMO, iTV Network, said, “We are confident that this new look of the network complemented by this brand campaign will be highly appreciated and bring in a breath of fresh air to the brand. This campaign will be supported by a robust 360 degree marketing campaign.”

     

  • Themed as 'Connecting Dots…', this new brand campaign will replicate the channel's vision and editorial ethos

    iTV Network seeks to ‘Connect Dots’ via new identity

    By A Correspondent

     

    iTV Network has launched a mega brand campaign for the first time since its inception covering all its media brands namely NewsX, India News (National and its four regional channels) and its two print publications-The Sunday Guardian and Aaj Samaj. Starting March 16th, Monday iTV Network will also reveal a fresh look.

     

    Themed as ‘Connecting Dots…’, this new brand campaign will replicate the channel’s vision and editorial ethos. Every dot has a story. They are often the links to the bigger patterns of the universe and life. But these are often so tiny that we miss it literally and metaphorically. iTV Network will find the invisible and connect them with what is known and discover what is still a possibility.

     

    Speaking on the launch of this campaign, Kartikeya Sharma, Managing Director, iTV Network, said, “This is the first time we are launching a brand campaign for the entire network since its inception. This will take the network’s philosophy to the next level.”

     

    Savvy Dilip, Group CMO, iTV Network, said, “We are confident that this new look of the network complemented by this brand campaign will be highly appreciated and bring in a breath of fresh air to the brand. This campaign will be supported by a robust 360 degree marketing campaign.”

     

  • A campaign initiated to enable the viewers to see beyond the apparent

    NewsX unveils new campaign to highlight core positioning

    By A Correspondent

     

    Having repositioned itself to bridge the differences between augmented and ground reality of every story, NewsX has unveiled a new campaign advocating the same. The campaign will take the brand values to the next level and will be aided by the launch of a new campaign that will promote the channel’s philosophy at large. With the theme ‘See Beyond…’, the campaign will be a continuation of ‘News. Not Noise’, the defining value of the English news channel.

     

    Speaking on the launch of this campaign, Kartikeya Sharma, Managing Director, iTV Network, said, “NewsX is evolving. We are overwhelmed with NewsX success in such a short span of time. We are glad about our acceptance among the viewers. This campaign is a conscious effort to emphasize on facts, not on opinions, devoid of hysteria and sensationalism. This brand campaign will help the brand stand out as a catalyst of fair and unmolded news broadcaster.”

     

    Savvy Dilip, Group CMO, iTV Network, said, “We are delighted to introduce this brand campaign and continue our rich legacy of delivering quality news. This brand campaign will be promoted through 360O platforms comprised of on air, print, outdoor, digital and social media along with interactive viewers engagement activities. We are also optimistic about adding considerable value to all our stakeholders through this brand repositioning.”

     

  • News network iTV has appointed MSLGroup to handle the PR mandate for the entire network. MSL will continue to manage the PR mandate of IBN though with a different team

    iTV network appoints MSL for its PR

    By A Correspondent

     

    News network iTV has appointed MSLGroup to handle the PR mandate for the entire network. iTV Network with its two national news channels News X and India News, four regional news channels India News (Haryana, MP & Chhattisgarh, UP & Uttarakhand and Rajasthan), two newspapers- Sunday Guardian and Aaj Samaj and various digital assets is going through an expansion phase and aims to emerge as the biggest independent news network in the country.

     

    The Network employs more than 2000 people across 25 bureaus and offices in India. With a reach of 91 million viewers & readers across the country the umbrella brand has.

     

    Savvy Dilip, Group CMO, iTV Network, said, “We were looking for an agency with expertise in the media segment and found MSLGroup to be the most effective and credible one. We are optimistic that this association will further boost the aggressive growth track we are set to follow.”

     

    Jaideep Shergill

    Added Jaideep Shergill, ‎MSLGroup India CEO: “The industry is evolving and clients are looking for strategic and integrated communications that will differentiate them in the marketplace. We are pleased to partner with iTV Network and look forward to take this association to a whole new level with our expertise and media knowledge.”

     

    Meanwhille, an MSL group executive clarified to MxMIndia, that it continues to take care of the PR mandate of the IBN Network (with its news channels like CNN-IBN, IBN7 etc). “But the teams are different,” we are told.

     

  • Savvy will be responsible for marketing activities, including marketing strategy, creating flagship events, brand building and digital marketing for the ITV Network

    Savvy Dilip joins ITV Network as Group CMO

    By A Correspondent

     

    Savvy Dilip

    ITV Network has announced the appointment of Savvy Dilip as the Group Chief Marketing Officer. As a part of her new mandate, Savvy will be responsible for marketing activities, including marketing strategy, creating flagship events, brand building and digital marketing for the ITV Network. She will be reporting to R K Arora- Group CEO, ITV Network.

     

    Prior to this, Savvy was Co-founder & COO of Vigovea Media, a consumer focused digital media company. Savvy was also the Vice President – Marketing at TV18 where she was responsible for the marketing operations of CNN-IBN & IBN7 the flagship national general news channels of Network18. Savvy comes with an exhaustive experience in the media space covering brand management & development, product development & management, strategic alliances, content development, events & experiential marketing, sales enablement & PR across various media.

     

    Kartikeya Sharma – Managing Director, ITV Network said, “Savvy is an outstanding addition to our leadership team and brings a unique blend of global experience and expertise to ITV Network. Her extensive background in the media industry, proven marketing expertise, and rich experience makes her the ideal person to continue to drive our brand’s growth and momentum.”

     

    Savvy has done her executive management program from IIM-Bangalore and has completed the Advanced Management Program from the Harvard Business School in Boston, USA.