By Our Staff
Saugata Gupta, Managing Director and Chief Executive Officer of Marico Limited, will be the new Chairman of the ASCI Board of Governors. This was announced following the board meeting that followed the 37th annual general meeting last week. Gupta’s association with ASCI spans several years; two years on the Board of Governors and four years as a special invitee on the Board of Governors.
Partha Sinha, President, Response, Bennett Coleman & Company Limited, was elected Vice Chairman, and Sudhanshu Vats, Deputy Managing Director, Pidilite Industries Ltd., was appointed Honorary Treasurer.
In his role as ASCI’s new Chairman, Gupta said: “Leading ASCI at this juncture is a privilege. We are in the midst of an extraordinary opportunity to reimagine what responsible advertising means and how consumers need protection in the digital age. ASCI is at the very forefront of this effort as it collaboratively shapes the industry. With the advent of the ASCI Academy, we are active architects shaping a more responsible future. Our mission is to instil the principles of self-regulation into the very heart of the creative process. I eagerly look to take further the ambition we have drawn for ourselves. With the support of my board colleagues and ASCI’s exceptional team, we are all set to raise the standards of responsible advertising.”
Recalling his tenure at ASCI, the outgoing Chairman, NS Rajan said, “Leading ASCI over the past year has been an immensely fulfilling journey. I am proud that, as a collective team, we have strengthened our abilities to be ready for the future. The launch of the ASCI Academy is a significant event that I am sure will yield positive results.
