Tag: Saregama India Limited

  • Saregama launches Padhanisa – an AI based Music learning App

    Saregama, a RP Sanjiv Goenka Group company, launches – Padhanisa, an AI based music learning app that aims to make Indian vocal learning simple, easy and accessible to everyone across the globe. Saregama, India’s oldest music label has expanded its horizon with Padhanisa, from delivering super-hit music for over a century to creating a platform that simplifies music learning.

    Padhanisa aims to be a personal singing teacher for those who enjoy singing but have never considered learning due to lack of access to the right resources or fear of judgement.

    The personalized approach of the app ensures that every individual receives tailored recommendations based on their vocal range, suggestions on warmups and workouts focussed on the key improvement areas. A comprehensive assessment of the performance is shared after every level so that learners can keep improving.

    Sharing his views on Padhanisa, Vikram Mehra, Managing Director – Saregama India Limited, “Padhanisa is an obvious extension from Saregama. The insight of the app comes from the fact that all Indians’ love to sing, be it any occasion or just to feel happy. We truly believe that there are no bad singers, but just untrained ones. So, here we are with an AI based app which trains you to sing in Sur. All you got to do is download the Padhanisa App and start your personalised music learning journey.”

  • Saregama’s Vikram Mehra takes over as Chairman of Indian Music Industry

    By A Correspondent

     

    Vikram Mehra

    The Indian Music Industry (IMI) announced Vikram Mehra, Managing Director, Saregama India Limited as the newly elected Chairman of the Board of Directors. This comes in lieu of the retirement of Shridhar Subramaniam – President India and Middle East – Sony Music India, effective September 27, 2018. Subramaniam will continue as a Board member.

     

    “Vikram’s experience as a global industry leader, as well as his deep understanding of music business made him the ideal candidate to serve as IMI’s next chairman of the board” said Subramaniam, outgoing chairman of the IMI board.