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Tag: Sanjeev Chopra

  • Sanjeev joins in from Publicis where he was the Senior Vice President

    Aspire Cerebro appoints Sanjeev Chopra as CEO of its India business

    By A Correspondent

     

    Aspire Cerebro, a leading independent healthcare brand strategy and creative agency, has announced the appointment of Sanjeev Chopra as its Chief Executive Officer.

     

    Chopra joins Aspire Cerebro from Publicis Communications where he was a Senior Vice President and had a decade long stint.

     

    Said Amit Bhagchandani, Founder and Mentor, Aspire Cerebro: “I am excited to have Sanjeev to take on the responsibility of fulfilling the expectations of our clients in Healthcare Advertising. This is not an easy job and I thank him for taking this on as this gives Rajeev and me, some room to think what’s next for our clients and our committed team in global markets. Sanjeev will bring in broader advertising experience which adds up to current understanding of our healthcare landscape.’

     

     

  • The team at Publicis also won six more Awards of Excellence

    Publicis wins a Gold & Silver at The Rx Club 2014 Awards

    By A Correspondent

     

    Adshop Publicis won a Gold and Silver at the recently held Rx Club Award in New York. Publics won Gold for its entry titled- ‘Diabetes anybody’s destiny’ and also won Silver for ‘Allergy leads to Asthma’. In addition to these awards, the team at Publicis won six more Awards of Excellence.

     

    The Rx Club Awards is one of the renowned international awards that recognizes creativity in healthcare advertising.

     

    Commenting on the awards, Mithun Roy, Executive Vice President & Branch Head, Publicis said, “The awards are a proof of the fact that the team here not just gives a fresh perspective to the therapy area but also brings a whole new way of looking at healthcare communications.”

     

    Sanjeev Chopra, Vice President, Publicis stated, “For effective healthcare communications, there are two critical factors – first, an in-depth knowledge of the disease and its treatment and second, understanding of HCPs as consumers. The Publicis team has the dual advantage as it comprises of people with sound healthcare background coupled with communication experience.”

     

    The Rx Club, New York, is judged by a reputed panel of renowned industry experts and is based solely on creativity. Like every year, this year’s judges’ panel also included leading creative resources from the global healthcare advertising industry including Ross Thomson, Gene Black, Grant King, Robin Shapiro and several others.