By Our Staff
Adani Sportsline has appointed Sanjay Adesara as new Chief Business Officer (CBO). His strategic approach for Adani Sportline will include the development of an effective approach for brand strategy, brand activation, and cross-functional team management.
Currently, Adani Sportsline is making its presence felt with teams in the Pro Kabaddi League and the Women’s Premier League, among others. Additionally, the team is a supporter of Olympic talent with the IOA and is also working towards growing its engagement levels in sporting activities.
Notes a communique: “The Adani Sportsline team is also keeping in line with their core objective of building a sporting nation and already have in place academies for various sports such as cricket and football, and continue work on the lines of providing aspiring athletes the necessary infrastructure.”