By Our Staff
India Today Group’s Vice Chairperson Kalli Purie launched Aaj Tak’s first AI collaborative anchor – Sana at the 20th edition of India Today Conclave2023.
Aaj Tak AI’s first anchor Sana will bring daily news updates several times a day in multiple languages, next week onwards. In a new show, she will explain one topic of relevance everyday. Sana will also do a show in which the audience can ask questions and she will answer.
Describing Sana, Purie said: “She is bright, gorgeous, ageless, tireless, speaks in multiple languages and totally under my control. Sana does not take away from the brilliance of real life anchors, who will be mentoring her. Sana will have a human surrogate editor and hopefully company soon.”
Purie said that it is not a competition between humans and AI and that this collaboration is leading to creative magic. “The future is fascinating and frightening and it is here,” she said. Talking about how media is constantly attacked and referred to as ‘godi media’, Kalli Purie said that there is a lot of pressure on media from political parties, business houses, foreign governments and larger-than-life professionals. “It is not new and not singular,” she said. Giving examples of how India Today has never compromised on the story it tells, she said, “Our credibilty is important to us.”
Link- https://www.indiatoday.in/india/video/conclave-2023-india-today-groups-vice-chairperson-kalli-purie-launches-aaj-taks-first-ai-anchor-sana-watch-2348518-2023-03-18