Tag: Sameer Batra

  • NDTV & Airtel launch live channel for mobile phones – NDTV HOP

    By A Correspondent

     

    NDTV and Airtel announced the launch of NDTV Hop, billed as the world’s first live channel for smartphones available entirely in portrait (vertical) mode with exclusive content for Airtel TV users.

     

    Said Suparna Singh, Group CEO, NDTV: “NDTV is valued and recognised for creating and launching terrific new content in the online space. This partnership with Airtel allows us to use to dream potential the possibilities of digital and telecom technology. We know younger users want great content on the small screen. This is original content for them, not replicated or ported from other platforms. It’s very exciting to be rolling this out at this time in India”

     

    Commenting on the partnership, Sameer Batra, CEO – Content and Apps, Bharti Airtel said: “We are delighted to join hands with NDTV to launch world’s first LIVE channel for smartphones. Today’s tech savvy millennial wants to consume digital content on the go and our tie up with NDTV is aimed at facilitating just that. Our deep understanding of customer’s content consumption preferences coupled with NDTV’s expertise is sure to create an enjoyable experience for users.”

     

     

  • Airtel collaborates with Sarod maestros for national anthem tribute

    By A Correspondent

     

    Airtel and noted Sarod player Ustad Amjad Ali Khan, supported by Amaan Ali Bangash and Ayaan Ali Bangash, have come together to create a special sarod rendition of the national anthem to honour the Independence Day which falls on August 15.

     

    The rendition created by the celebrated trio, is available exclusively on Airtel’s digital platforms – Wynk Music (track) and Airtel TV (video).

     

    Said Sameer Batra, CEO – Content & Apps, Bharti Airtel: “Music brings people together and what better way to celebrate the Independence Day than with this beautiful version of our National Anthem. It’s a privilege for us to partner a music titan like Ustad Amjad Ali Khan and we invite everyone to enjoy this beautiful track.”