Tag: Samantha Ruth Prabhu

  • Zomato unveils a new brand film

    In a bid to create excitement around the upcoming Cricket World Cup, Zomato, the food ordering and delivery platform, has unveiled yet an ad film as part of its ongoing ‘Match Ho Toh Zomato’ campaign.

    Directed by Bollywood director duo Raj Nidimoru and Krishna DK, the film opens with Ranveer Singh and Samantha Ruth Prabhu reflecting on the importance of India winning the Cricket World Cup. Notes a communique: “The essence behind the film is that one might miss out on ‘n’ number of things in life, but for now the only thing that matters is India winning the World Cup. It captures India’s love for food and cricket as a group of friends, including Ranveer Singh and Samantha Ruth Prabhu, gather around, eyes glued to the screens, engrossed in the cricket season with boxes of food ordered from Zomato. The camaraderie and shared excitement build up to a conclusion with everyone cheering, ‘Indiaaa-India’.”

  • Vicks gets Ranveer & Samantha to endorse Roll-On-Inhaler

    By Our Staff

     

    Cold and flu brand Vicks launched a new campaign film for its Vicks’ Two-in-one Roll-On Inhaler where Samantha Ruth Prabhu joins Vicks brand ambassador Ranveer Singh.

     

    Said Sahil Sethi, Category Leader, Personal Healthcare, Procter and Gamble Indian Subcontinent: “In India, Inhalers have been synonymous with Vicks. We are excited to have Ranveer and Samantha come together for the very first time, to share double benefits of Vicks’ Two-in-one Roll-On Inhaler in providing relief from both – a blocked nose and headache.”

     

  • Samantha Ruth Prabhu stars in the new Munch TVC

    By Our Staff

     

    Munch has rolled out its latest advertisement campaign featuring actor Samantha Ruth Prabhu. The new campaign, is shot in the beautiful backwaters of Kerala.

     

    Commenting on the launch of the campaign, Rupali Rattan, Head – Confectionery Business, Nestlé India said, “Munch has always encouraged our consumers to overcome any doubts and inspired them to put forth their best self. This film uses the setting of the beautiful local boat races to bring this truth to life in a grand yet enjoyable, relatable way.”

  • Wunderman Thompson rolls out ‘masaledaar’ campaign for Kurkure

    By Our Staff

     

    Kurkure has unveiled a film featuring Akshay Kumar and actress Samantha Ruth Prabhu. This film is a part of the larger ‘Ab Laga Masala’ campaign that captures Kurkure as a ‘chatpata’ anytime snack. The TVC is created by Wunderman Thompson.

     

    Speaking about the new film, Neha Prasad, Associate Director – Brand Marketing Kurkure, PepsiCo India, said: “Kurkure has a special place in the heart of Indian consumers with its iconic flavour and ‘tedha’ persona. The brand has the ability to portray unconventional yet relatable modern Indian family scenarios through its quirky, over-the-top storytelling that transforms any boring moment with family and friends into an entertaining one. Through this film, we want to intensify the brand love and celebrate the iconic flavour of India’s favourite ‘masaledaar’ snack. We are confident that our latest blockbuster combination of Akshay’s exuberant energy and Kurkure’s ‘masti’ will be an eccentric and compelling experience for the fans.”

     

    Expressing her thoughts on the campaign, Ritu Nakra, Senior Vice President, Wunderman Thompson, added: “Daily life can be such a routine and boring when there is no ‘masaledar’ twist… but with Kurkure Masala Munch, the ‘masala’ hit in each collet unleashes full-on drama in every situation. Watch how the spicey tangy and ‘chatpata’ flavours ka hit make Akshay a mast chor in the new ad campaign for the brand.”