By Our Staff
Ruder Finn, an integrated communications consultancy, has been entrusted with the communications mandate for WazirX NFT Marketplace- non-fungible tokens (NFTs) marketplace. Cementing this win, Ruder Finn India has jumped on the NFT bandwagon by minting its own NFT.
Said Vishakha Singh, VP, WazirX NFT Marketplace: “With Ruder Finn India, we aim to drive communication for the growing scope of NFTs in India. Pioneering the NFT segment in India and South Asia, WazirX NFT Marketplace provides unique opportunities to our native creators and artists to sell their digital works and boost their incomes. Building on Ruder Finn’s diversified knowledge and experience, we want to educate end-users about the scope of NFTs as we expand our footprint in the NFT business.”
Commenting on the partnership, Atul Sharma, Managing Director India, Ruder Finn added: “Being the first agency to use technology as a disruptor, at Ruder Finn, we have always believed that the potential of technology is unparalleled. From our latest offerings in voice, data, predictive analytics to media training for crisis management, tech is fundamental to everything we do. Leveraging our partnership with WazirX NFT Marketplace, the pioneers in the NFT space in India, we aim to steer impactful conversations about the scope of NFT in India and create awareness. Given the boom in NFT space, we at Ruder Finn India are also dropping our very own NFT, being the first communication agency to do so.”