MxMIndia

Tag: Rohan Bhansali

  • To spearhead  business operations and leadership team in India

    Gozoop Group appoints Samrat Bedi as CEO

    By Our Staff

     

    Gozoop Group, the digital marketing agency, has appointed Samrat Bedi as Chief Executive Officer. Bediwill spearhead  business operations and leadership team in India.

     

    Speaking on his new role Bedi said, “I am elated to take ahead the legacy that Ahmed and Rohan have built over the years. Their deep understanding about brands and businesses in a modern age has helped build Gozoop be the independent and homegrown integrated agency it is today. I look forward to working with a group of passionate leaders at Gozoop to build brands of the future and create work that will be outstanding.”

     

    Rohan Bhansali, Chairman & Co-founder, Gozoop Group said, “In Samrat we have a rare blend of a leader who has a strong growth orientation and a spirited people-first approach. Samrat is a leader who we believe will drive Gozoop India’s vision. I am confident that his experience and leadership in nurturing brands, teams and creative minds will take Gozoop forward on its glorious journey.”

     

  • HAT Media’s founder Sunchika Pandey will head the Citizen Initiatives & Government Organisation division of GOZOOP

    Gozoop acquires HAT Media

    By A Correspondent

     

    Gozoop has recently acquired the Mumbai-based real-time marketing agency Hat Media. With this business acquisition, Hat Media’s clients will be consolidated within Gozoop and Hat Media’s founder Sunchika Pandey will head the Citizen Initiatives and Government Organisation division of Gozoop as the Group Director.

     

    Said Ahmed Aftab Naqvi, CEO & Co-Founder, Gozoop: “A  real-time mindset to leverage opportunities for brands by crafting outstanding content on the fly  is an unfair advantage in today’s increasing cacophonous digital world. We are delighted to have partnered with HAT media to leverage these capabilities across our global clientele.”

     

    Added Rohan Bhansali, Co-Founder of Gozoop: “Sunchika has been executing some seriously good work for government organisations through Hat Media. HAT is well known in the industry for its content capabilities. But what we loved most about Sunchika are her ethics and integrity with which she conducts herself and her business. We are richer in capabilities as well as values by having Sunchika as part of Gozoop’s leadership team.

     

    Commenting on the acquisition, Sunchika Pandey, Group Director, Gozoop added: “I have always been passionate about creating content that connects with people and betters humanity. Being a part of Gozoop will help me facilitate my vision of using the digital space for achieving greater good and give momentum to my cause. I am excited to venture on this journey with Ahmed and Rohan.”

     

     

  • Gozoop is entrusted with the task of engaging with users on behalf of Mahindra Lifespaces on social media platforms including Facebook, Twitter and LinkedIn

    Gozoop retains digital duties for Mahindra Lifespaces

    By A Correspondent

     

    Mahindra Lifespaces has retained Gozoop as its digital partner. As a part of the mandate, the leading integrated marketing agency would be handling MLDL’s social media management, social media – media spends and online reputation management.

     

    Said Sunil Kumar Sharma, Vice President – Marketing & CRM, Mahindra: “In the course of our association, Gozoop has played a significant role in helping build our brand in the online space. The team has consistently demonstrated adequate capabilities and worked towards staying a step ahead in terms of driving our performance and establishing customer relationships with their market understanding. We are happy to have them on board again as our digital partners in the social media space.”

     

    Added Rohan Bhansali, Director & Co-Founder, Gozoop: “We have been helping Mahindra Lifespaces build their brand since 2015. With a body of solid award winning work for the brand, we are naturally happy to further the relationship into 2019. We will continue to help Mahindra Lifespaces deliver its brand promise of Joyful Homecomings. Together, we have the opportunity to transform, optimize and scale the real estate brand’s digital marketing initiatives.”

     

     

  • Gozoop will manage the rebranding efforts of Regal Shoes across all digital and new media platforms

    Gozoop bags creative digital duties for Regal Shoes

    By A Correspondent

     

    Gozoop has bagged the media duties, including digital and creative for Regal Shoes, India’s premier footwear destination. As per the mandate, Gozoop will manage the rebranding efforts of Regal Shoes across all digital and new media platforms.

     

    “Rebranding of an iconic brand such as Regal Shoes exactly represents the kind of opportunity that excites us most. The challenge for my team is to preserve the legacy of Regal Shoes while extending its brand appeal in this age of new media. We are honoured to be a partner on board”, said Rohan Bhansali; Co-founding Director Gozoop.

     

    Added Nazim Virji, MD Regal Shoes:  “At Regal we believe that footwear is more than a functional necessity. It is a badge of style, a reflection of personality, a boost of confidence, and that makes us the facilitators of fashion. Our new stores are designed to cater to the modern Indian, bringing an array of brands together under one super-stylish roof. The creative team at Gozoop not only share our vision but have devised a cutting-edge approach to launch it on the digital platform. We are happy to work with a partner who challenges us to push the limits”.