MxMIndia

Tag: Research & Ranking

  • An ode to all women investing their 'LIVES' in everyone around them

    Research & Ranking launches #InvestorsForLife Campaign

    Research & Ranking, the equity investment advisory brand and a part of Equentis Wealth Advisory Services Limited, has announced the launch of its #InvestorsForLife campaign, an ode to the countless women who selflessly dedicate their lives in the betterment of their loved ones.

    Said Alok Arya, Chief Marketing Officer of Research & Ranking: “At Research & Ranking, we advocate long-term investing as the path to success. This mind-set demands commitment, discipline, consistency, and patience – qualities inherently reflected in a woman’s ability to nurture. At every turn, they invest in us and our relationships, fostering lifelong growth. While everyone is an investor in some capacity, women are #InvestorsForLife. Through this campaign, we aim to bring light to their invaluable contributions and honor their immeasurable impact on the world. As a token of gratitude, we’ve created #InvestorsForLife badges for male colleagues to wear, symbolizing appreciation for their female counterparts.”

    The film shows a montage of heart-warming scenes where women and girls in different roles are taking care of people around them and investing their time and efforts. The slice-of-life visuals are paired with an emotional VO in a male voice to express gratitude.

    The Creative Agency Digital Refresh Networks has shot and edited the video. The campaign is being promoted across all major social media platforms such as Facebook, Instagram, Twitter, LinkedIn and YouTube.

  • To drive the next level of growth

    Research & Ranking appoints NK Purohit as CBO

    By Our Staff

     

    Research & Ranking, the equity investment advisory brand and a part of Equentis Wealth Advisory Services Private Limited, appoints Nandkishore Purohit (NK Purohit) as the new Chief Business Officer (CBO). This move aims to propel and enhance operations further. NK Purohit will oversee Research & Ranking’s business operations in his new capacity, focusing on driving strategic initiatives, fostering partnerships, and expanding the customer base.

     

    Manish Goel, Founder & Managing Director of Research & Ranking said: “We extend a warm welcome to NK Purohit during this exciting and pivotal moment. NK Purohit brings extensive experience in understanding customer needs. His business transformation expertise leveraging digital technologies will be crucial in broadening our market presence, enriching our product offerings, and delivering exceptional value to our esteemed clients. With NK Purohit’s leadership, we are confident that Research & Ranking will continue to flourish and achieve new milestones.”

     

  • To drive the next phase of growth

    Research & Ranking appoints Alok Arya as CMO

    By Our Staff

     

    Research & Ranking, the equity investment advisory brand, which is a part of Equentis Wealth Advisory Services Private Limited, has announced the appointment of Alok Arya as Chief Marketing Officer (CMO) to fortify its overall efforts to expand as an organisation. Arya will lead the branding, communication, and all cohesive marketing efforts, generating lasting brand recall and driving revenue growth in the long run.

     

    Manish Goel, Founder & Director of Research & Ranking, said: “Alok is a highly skilled leader with immense experience in spearheading the marketing and growth initiatives for consumer-led brands in India. He has studied consumer preferences and evolving digital behaviours closely throughout his career. His expertise will help us develop the right strategies to reach a wider target audience and position us as India’s preferred brand in the equity investment space. We look forward to his insights and collective expertise to help us enhance our position and propel the next phase of growth.”

     

  • Emphasizes the importance of equity investing to create wealth

    Research & Ranking launches campaign

    By Our Staff

     

    Research & Ranking, equity investment advisory firm and part of the Equentis Group, launched its #NayaZamaanaNayiSoch campaign. The investor education campaign aims to echo the importance of investing in Equities as a preferred and hassle-free option to create wealth for the next generation (Equity is the new gold/new property). The campaign has been conceptualised, created, and directed by Smart Magic Productions.

     

    Speaking on the launch, Manish Goel, Founder and Director, Research & Ranking, said: “At Research & Ranking, we have always upheld the importance of educating our customers in their investing journey. Informed InvestoRR plays a key role in delivering powerful insights that investors should consume to make informed investing decisions. Through a series of two films, #NayaZamaanaNayiSoch aims to make Indians realize that even those who have traditionally invested in conventional assets are beginning to believe in the value offered by equities. Additionally, the films portray that the next generation should begin their investing journey early. The films use emotional moments to highlight that equity investing in the digital era is simple and hassle-free.”

     

    Added Chandramani Jangde, Director, Smart Magic Productions: “The campaign addresses the common myths that Indians have when it comes to investing in Equities. The earlier generations have largely invested in physical assets such as gold or real estate. But with changing times there has been a shift in mindset about how other asset classes like Equities can help your dreams come true!”