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Tag: Ravi Kishan

  • ZEEL has acquired the exclusive rights for both linear and non-linear formats for all the seven movies

    Big Ganga collaborates with Ravi Kishan for a 7-movie deal

    By A Correspondent

     

    Bhojpuri channel Big Ganga has joined hands with Bhojpuri superstar Ravi Kishan in an exclusive seven-movie deal over a period of 2.5 years. As a part of the deal between the two, ZEEL (which owns Big Ganga now) has acquired the exclusive rights for both linear and non-linear formats for all the seven movies.

     

    Speaking about the same, an unnamed spokesperson of Big Ganga said: “Big Ganga offers differentiated and dynamic content for family viewing which resonates well with the masses. With its popular movie slot brands, Ganga Talkies and Family Talkies’, it makes us the only channel to go beyond movies and offer high-quality non-fiction, fiction, devotional content for the region. We have the exclusive rights to some of the biggest titles of Bhojpuri’s Cine Stars. Big Ganga’s movie library is quite vast and garners the highest rated World Television Premieres in the market. The 7-movie deal with Ravi Kishan Productions is a step towards bringing in Bhojpuri cinema to newer audiences and continue to grow the industry with compelling storylines. We are confident that each of these movies will resonate well with the audience and provide a push in the right direction to the growing demand for Bhojpuri cinema.”

     

     

  • Actor Ravi Kishan launched the network’s 52nd web radio station. Yes, we got the number right: 52nd!

    Radio City launched Bhojpuri web radio

    By A Correspondent

     

    Radio City launchec its 52nd web radio station , Radio City Love Guru Bhojpuri, a dedicated web radio station doling out love advice in Bhojpuri. Yes, we got the number right: 52nd web radion station. It was by Bhojpuri star Ravi Kishan.

     

    Talking about the launch of Love Guru Bhojpuri, Ravi Kishan said: “I have been listening to Love Guru for years now and it is amazing that Radio City is launching a web radio station exclusively for Bhojpuri audience with Love Guru Bhojpuri. I congratulate Radio City for this launch and I am super excited to listen to Love Guru in my mother tongue Bhojpuri and I am certain all my Bhojpuri fans will love this new avtaar of Love Guru in Bhojpuri available exclusively on radiocity.in”

     

     

  • Region favourites Ravi Kishan & Madhu Sharma will be anchors with Malini Awasthi and Aman Verma as judges

    Big Ganga begins airing ‘Hindustan Ka BIG Star’

    By A Correspondent

     

    Hindustan Ka BIG Star, a rural talent-based show has begun airing from Saturday, 6th August every weekend from 8 – 9 pm on BIG Ganga. Popular actors Ravi Kishan and Madhu Sharma will be seen anchoring the show while Malini Awasthi and Aman Verma will be on the judging panel. In its eighth season, the channel took the property to the next level by targeting not only melas, but also added cities, thus increasing participation as well as growing the reach.

     

    With an attempt to unearth talent from the grass root level, Hindustan ka BIG Star not only invites participants who are passionate about any talent, but also encourages those who have an aptitude for singing, dancing, mimicry, stunts, stand-up comedy, painting and much more.

     

    Harkawal Singh, Category Head –Oral Care, Dabur India Ltd said, “We are delighted to partner with Hindustan Ka BIG Star for the third year in a row. The show is a great platform to communicate about the importance of oral hygiene in a relevant way. Dabur Red Paste from the house of Dabur is always known for complete oral care. Dabur Red Paste is a unique blend of traditional Indian Medicine and modern pharmaceutical technology bringing out the best of both, the side effects free, effective formulation useful for maintaining oral hygiene and keeping the gums and teeth healthy.”

     

    Speaking about the property, a spokesperson from BIG Ganga said, “The eighth season of Hindustan Ka BIG Star was a great success with auditions across UP, MP, Bihar & Jharkhand and we are looking forward to the telecast from Saturday, 6th August. With region favorites like Ravi Kishan and Madhu Sharma as anchors, and well known TV personality Aman Verma and the immensely talented Malini Awasthi as judges, we are sure viewers will enjoy watching India’s first and only rural talent based show.”

     

    The show has already travelled to some of the biggest melas of the Hindi heartland including Kumbh, Sonepur, Meerut Nauchandi, Aligarh Numaish etc. More than 10,000 performers have lived their dream on Hindustan Ka BIG Star’s (Mele Ka BIG Star) unique platform.

     

    In addition to this, the high decibel marketing approach to the show will facilitate an extensive forum for marketers to directly connect with their consumers. The show will be heavily promoted through TV, radio, digital and print mediums.

     

     

     

     

     

     

    BIG Ganga is distributed across all cable operators across the states of Bihar, Jharkhand & UP and spread across the likes of DEN, Digicable, WWIL, Hathway, Darsh and Maurya amongst others and DTH players like Airtel, Dish, Reliance Digital, DD Direct and Videocon.

     

    About Reliance Broadcast Network Limited

     

    Reliance Broadcast Network Limited is a media and entertainment company with interests in radio, television and television production. The Company houses: 92.7 BIG FM – India’s No.1 FM Network with 45 stations, reaching over 4.3 crore Indians each week; BIG Magic – which has built strong brand equity as a Comedy Channel and is positioned as the one stop destination for humor, with higher affinity in the Hindi heartland; BIG Ganga – the No. 1 regional Channel of Bihar and Jharkhand; BIG Magic International – a channel targeted at the Indian Diaspora in North America. For more information, log on to www.reliancebroadcast.com.

     

  • The first look of the channel was unveiled by Bhojpuri superstar Ravi Kishan who comes on board as the host of Police Files

    BIG Magic spreads to Bihar, Jharkhand with Bhojpuri channel

    By A Correspondent

     

    After successfully establishing itself as a strong regional player in Central India with its channels BIG Magic and BIG RTL Thrill, Reliance Broadcast Network extends the Big Magic lineage to strengthen its foothold in the regional markets with its new Bhojpuri Channel BIG Magic Bihar and Jharkhand.

     

    The channel will reach audiences not only across the larger markets of Dhanbad, Muzaffarpur, Gaya, Bhagalpur, Arrah, Jamshedpur and Ranchi, but will also penetrate deeper into the Tier II and Tier III towns in Bihar and Jharkhand.

     

    The first look of the channel was unveiled by Bhojpuri superstar Ravi Kishan who comes on board as the host of Police Files. Though the final date of launch has not been announced though it’s scheduled to happen later this month, trade sources say that it could well be as early as next Monday (that’s January 21).

     

    Armed with a mission to champion the resurrection and promotion of Bihar and Jharkhand’s rich entertainment and culture, the channel will pilot concepts and offerings that are a true reflection of the culture of the region. While names of several shows from the mother channel – Big Magic will be extended to the new Channel, its content will be in the local dialect of Bhojpuri with fresh production of shows relevant to this region. Some of these shows include Police Files with Bhojpuri superstar Ravi Kishan, Pyaar Ya Dehshat with folk-singer Malini Awasthi, Superhit Bhojpuri films, special Bhojpuri music shows like Magic Top 20, popular reality show Big Memsaab, upcoming youth talent hunt Big Fame Star and another unique property called the Big Annual Kids Talent Awards.

     

    Bihar and Jharkhand become a natural extension for Big Magic, with the region being home to about 110 million people. The economy of Bihar has grown at 13.1 percent in 2011-12 making it the fastest growing State for the second year in a row. Jharkhand has also displayed phenomenal growth as its GDP has grown from 3.71 percent in 2002 to 8.7 percent today. Big Magic Bihar and Jharkhand is poised to become the destination the entertainment destination for a cross-section of audiences 25-44 M/F, Sec ABCD.

     

    While the channel will have a natural edge with the augmentation from the already well established Big Magic brand, it will also get speed to market from Reliance Broadcast Network’s radio network 92.7 Big FM. Radio and television is a proven media combination that delivers greater reach and impact for brands and the unmatched combination of the leading television and leading FM platform in the Hindi heartland.

     

    Speaking about his association with Police Files, Bhojpuri superstar Ravi Kishan said, “I am very excited to be a part of the Big Magic Bihar and Jharkhand family for their crime show Police Files. Having worked in Bhojpuri films, I understand the significance of having a Bhojpuri channel which will feature the local flavour. I am sure that my fans will enjoy watching me on Police Files and will make it the No.1 show in the region.”

     

    Speaking at the launch of Big Magic Bihar and Jharkhand, Sunil Kumaran, Business Head, Regional TV, Reliance Broadcast Network said, “Big Magic Bihar and Jharkhand is RBNL’s first foray into the Bhojpuri entertainment space. We believe there is tremendous potential in the regional markets and it is these emerging markets like Bihar and Jharkhand, which are delivering enormous growth both in terms of audience maturity as well as marketers’ increasing demands to reach these markets. We are confident that the deep engagement and impactful multimedia properties which will be aired on the channel will result in better cost efficiencies making for unmatched returns on media investments.”

     

    The channel will be distributed across 80 networks of the region, reaching 77 towns across Bihar and Jharkhand, as well as on local cable networks as well as Reliance Digital TV.