By Our Staff
Mountain Dew, the beverage brand, has partnered with motivational speaker and social media influencer and podcaster Ranveer Allahbadia. As part of this association, for the next two months, the show will be called Mountain Dew Darr Ke Aage Jeet Hai stories on The Ranveer Show with a special segment called ‘Darr se Jeet Tak’.
Speaking on the campaign Akankshaa Dalal, Category Head, Dew, PepsiCo India said: “As a brand, Mountain Dew has always championed the indomitable spirit that propels individuals beyond their fears to embrace victory. Our partnership with Ranveer Allahbadia and The Ranveer Show is a testament to our commitment to inspiring the youth of India. Through the ‘Darr Ke Aage Jeet Hai’ stories, we aim to fuel the courage that resides in every individual, encouraging them to triumph over challenges and redefine their limits. This collaboration is not just about overcoming specific fears; it’s about reaching a diverse audience, recognizing that fears are subjective and unique to each person. We hope to inspire people across the board, fostering a collective sense of courage and determination that transcends individual boundaries.”