MxMIndia

Tag: Ramesh Iyengar

  • The awards will be presented on Thursday, March 28, 2019

    Locator constructs building industry’s ‘The Experts’ Choice’ rankings

    By A Correspondent

     

    Locator, the information source for the building industry, has announced the country’s first-ever ‘The Experts’ Choice’ rankings for products and solutions brands in the building category. The awardwinners – in 24 categories – of ‘The Experts’ Choice’ ranking for 2018 shall be announced on Thursday, March 28th, 2019 in Mumbai. (Disclosure: MxMIndia is media partner of the awards event)

     

    Said Ramesh Iyengar, CMD of Select Direct Marketing Communications who, along with Ameeta Iyengar, Director and CFO of the firm, are the force behind the awards:

    “We are confident that the prestige from these rankings shall help winning brands differentiate themselves from others in their respective category, and generate greater appeal amongst consumers.”

     

    Explaining the methodology behind the rankings (refer note below), he added: “The methodology employed by us in selecting the rankings is uniqueand robust for three reasons.  One, the rankings are done by an expert group of users.  Two, the universe of users is larger than any typical survey of this nature.  Three, the profile of the users and their geographical locations virtually covers the entire country and all segments of experts.”

     

    The Experts’ Choice awards are powered by Locator, and sponsored by Kotak Bank, in association with LIC and Kitec.  Society Interiors and MxM India are Media Partners.

     

    The highlight of the awards function – being held at Latitude Banquets, Kamala City, Mumbai – shall be a fireside chat featuring some of India’s brightest architects who share their views on the “Future of Architecture.”  A coffeetable book titled ‘Selections’ wil also be released on the occasion.  The book features the Top 24 architectural marvels selected by 24 leading architects.

     

    The 24 Categories (in alphabetical order)

     

    1 Air conditioners 9 Furnishings 17 Plumbing
    2 Architectural Hardware 10 Furniture 18 Plywood & Veneer
    3 Bathroom Fittings 11 Home Automation 19 Sanitaryware
    4 Cement 12 Kitchens 20 Security Solutions
    5 Electrical Cables &Wires 13 Laminates 21 Steel
    6 Electrical Switches 14 LED Lighting Solutions 22 Tiles
    7 Fans 15 Lighting &Luminaires 23 Waterproofing & Sealants
    8 Flooring 16 Paints 24 Windows & Doors

     

  • Unique ranking system based on votes provided by Architects and Designers

    Locator unveils ‘The Experts Choice’ rankings

    By A Correspondent

     

    Locator has announced the inaugural ‘The Experts’ Choice’ rankings for products and solutions brands in the building category. The initiative is a ranking system by which 24 categories of products used by building industry professionals are ranked by leading architects and designers, the expert users. The brains behind the initiative is Ramesh Iyengar, CMD of Select Direct Marketing Communications Pvt. Ltd., along with Ameeta Iyengar, Director & CFO of the firm.

     

    Said Iyengar: “We are confident that the prestige from these rankings shall help winning brands differentiate themselves from others in their respective category, and generate greater appeal amongst consumers.” Explaining the methodology behind the rankings), he added: “The methodology employed by us in selecting the rankings is unique and robust for three reasons. One, the rankings are done by an expert group of users. Two, the universe of users is larger than any typical survey of this nature. Three, the profile of the users and their geographical locations virtually covers the entire country and all segments of experts.”

     

     

  • Alok Nanda, Founder & CEO, Alok Nanda & Company will chair the design category, Raj Nair, Chief Creative Officer, Madison BMB will chair the jury for Print Craft category and Ramesh Iyengar, CMD, Select Direct Marketing Communications will chair the jury for the Direct Category

    Goafest announces Jury Chairs for Design, Print Craft and Direct category

    By A Correspondent

     

    The Goafest Creative Abbys has announced the final jury list for the coveted awards. The Awards Governing Council of Goafest 2016 has declared the Jury Chairs for all remaining verticals i.e. Design, Print Craft, & Direct category. Alok Nanda, Founder & CEO, Alok Nanda & Company will chair the  design category, Raj Nair, Chief Creative Officer, Madison BMB will chair the jury for Print Craft category and Ramesh Iyengar, CMD, Select Direct Marketing Communications  will chair  the jury for the Direct Category.

     

    Alok Nanda, Founder & CEO, Alok Nanda & Company is founder of communications consultancy focused on the lifestyle and luxury sector. Nanda started his career with Trikaya Advertising and went on to become National Creative Director and then member of the Grey Asia-Pacific Creative Board. He left Trikaya to set up Alok Nanda and Company and has since then helped build brands like the Taj Hotels, Arrow, Wrangler, Sula wines, Lodha, Barista, Ambuja and Marico etc.

     

    Raj Nair, Chief Creative Officer, Madison BMB has been the brains behind some pioneering campaigns. He has been a part of leading agencies like JWT, Enterprise and Contract Advertising as regional creative director. Raj has to his credit over 300 plus accolades to his name from Indian and international award shows, and has also served as a jury member at many reckoned awards.

     

    Ramesh Iyengar, CMD, Select Direct Marketing Communications has been an integral part of the digital direct marketing industry for more than 17 years. Iyengar Ramesh was conferred the honor of being a Hall of Famer by DMAI for his longstanding and pioneering work in the Indian DM industry since 1987. He has been credited with galvanizing the data driven marketing industry. He was also chosen for his untiring efforts in the job of educating and training thousands of young Direct Marketeers through teaching assignments spanning two decades.