MxMIndia

Tag: Rakesh Srivastava

  • Campaign draws similarities between preparing for a match and winning over pandemic

    Kapil Dev collaborates with Nissan to fight Covid

    By Our Staff

     

    Nissan India has launched an integrated general awareness and safety campaign with Kapil Dev against Covid-19 through cricket. The seven-video series campaign is available on all digital-led platforms, with a new video going live every third day.

     

    Sharing his thoughts on the collaboration, Rakesh Srivastava, Managing Director, Nissan Motor India said: “The auto industry has led from the front in making strong contributions towards combatting the challenges of COVID-19. As the challenge still continues, Nissan India has chosen Cricket as medium of choice to amplify the message on safety through precautions to win the battle over COVID-19 that we’re fighting as a nation. Towards this, who better than one of the most admirable icons in Indian cricket history that brought home the 1983 World Cup to lead to spread the message.”

     

  • In this role, she will lead the corporate communications for both Nissan and Datsun and be responsible for the business strategy and performance of the brand

    Nissan India appoints Vani Aiyer as GM, Corp Comm

    By A Correspondent

     

    Vani Aiyer

    Nissan India has appointed Vani Aiyer as its General Manager, Corporate Communication at Nissan India. In this role, she will lead the corporate communications for both Nissan and Datsun and be responsible for the business strategy and performance of the brand.

     

    Vani has been a part of the Nissan family for the last one and a half year, starting off as General Manager, Marketing Communications. With over 15 years of experience in the industry, prior to Nissan, she worked as the marketing head for TVS Automobile Solutions Pvt. Ltd. She took charge on October 1.

     

    Congratulating Aiyer on her new appointment, Rakesh Srivastava, MD, Nissan India said: “Vani brings years of experience in the sector and has a good amount of understanding of the Nissan brand in the time that she has worked with us. I congratulate her and wish her the very best in her new role.”

     

    Added Aiyer: “I am excited to work in Nissan in the Corporate Communications role. This new role gives me an excellent opportunity to build and strengthen Nissan operations for our customers, partners, employees and build a connect with the government, corporate bodies especially in the CSR space.”