Madison Media has announce that RSPL Group, the makers of Ghadi detergent, amongst other brands, has moved its TV business to the agency. This part of the TV business was previously handled by Wavemaker, a GroupM company. The account will be handled by Madison Media Plus out of Delhi.
Said Vikram Sakhuja, Partner & Group CEO, Madison Media & OOH: “Ghadi has been an inspiring Local Brand story that has grown only stronger as MNC brands have entered the market. It is a proud moment for Madison to partner with RSPL.” Added Rajul Kulshreshtha, CEO, Madison Media Plus: “We’re happy to have won the account of RSPL Group, a win that has emerged before the festive season begins. We look forward to a great association.”
Madison Media has just announced the appointment of Rajul Kulshreshtha as Chief Executive Officer, Madison Media Plus. Kulshreshtha will look after the agency’s Delhi operations and will join from June 3, 2019.
Kulshreshtha is a seasoned media professional with 25+ years of experience across leadership roles in advertising, media and outdoor agencies, consulting, sales and entrepreneurship, across India, Indonesia and Singapore. His past assignments include Managing Director of Motivator India (part of GroupM), Managing Director of Kinetic, (GroupM’s Outdoor agency), General Manager, Team LG (GroupM, India), 11 years at Universal McCann, setting up the media practice for Zenith Optimedia in Indonesia and CNBC Asia as Sales Head based in Singapore. He has had 2 entrepreneurial stints, one of setting up Xposure, a media agency that handled clients like Gionee, Mobikwik, Cardekho, Shopclues, amongst many others; and a consultancy business, The Consilium.
Said Vikram Sakhuja, Partner & Group CEO Madison Media & OOH, “I am delighted to have a dynamic leader like Rajul join our team. Am confident that Rajul will be able to add tremendous value to both our clients and our team in Delhi.”
Added Kulshreshtha on his appointment: “I have always been an entrepreneur at heart and building businesses has been a passion. I will continue to pursue that passion here at Madison. Working with Sam, Vikram and the team is a great privilege and one that I will value and learn from. Having met the team here, I do believe that there is a lot that we can achieve together and add huge incremental value to our clients ”.
