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Tag: Rajesh Gopinathan

  • Company joins exclusive club of brands rated over US$ 10 billion in value

    TCS ranked as the fastest growing IT services brand in 2018

    By A Correspondent

     

    TCS has been named as the fastest growing IT services brand in the world in an assessment done by Brand Finance.

     

    According to Brand Finance IT Services 15 annual report for 2018, TCS now has a total brand value of US $10.391 billion – a growth of 14.4 per cent from last year’s total of $9.081 billion, with an increase of $1.309 billion. The new value is the fastest incremental growth of all companies in the industry, and places TCS in the top three most valuable brands in the global IT services sector along with IBM and Accenture.

     

    Brand Finance’s annual report analyses the brand value and brand strength of the 5000 largest brands across 38 sectors in the world in order to arrive at a list of the World’s most valuable brands. Brand Strength is derived by benchmarking brand related measures against competitors. Brand Strength is used to determine an appropriate stream of forecasted brand royalties, which is discounted to a net present value, the Brand Value.

     

    “Last year TCS achieved a significant milestone, being ranked as one of the world’s top three IT services brands for the first time ever,” said David Haigh, CEO at Brand Finance. “This year, the company has consolidated that position even further by adding more than $1.3 billion to its value, which is a huge achievement for the company and its new CEO, who completes his first year in office this month. TCS’ forward-thinking approach to digital technologies, its growing brand presence in its key markets, paired with its core values of customer service, employee development and re-skilling has seen its brand value grow exponentially – so much so that it’s now the fastest growing brand in the IT services industry.”

     

    Said Rajesh Gopinathan, CEO and Managing Director, Tata Consultancy Services: “The growth we have demonstrated on brand leadership is a testament to our steadfast commitment to our clients, our people, and the communities we work in. The innermost core of our company values has always been our resolute focus on our clients and their success. We look forward to using the vast contextual knowledge we have built to further benefit our clients in their transformation journeys towards Business 4.0. As we refocus our company towards the new opportunities in the Business 4.0 era and mark the 50thyear of the founding of TCS, I am certain that each one of our 390,000 employees worldwide will take great pride in TCS’ brand leadership within the industry.”

     

     

  • The Tata Mumbai Marathon is scheduled for January 21, 2018

    Mumbai Marathon gets a new benefactor: It’s the Tatas now

    By A Correspondent

     

    For 14 years, we knew it as the Standard Chartered Mumbai Marathon. In fact unlike other title sponsor events like IPL where not many refer to it as the Vivo IPL or in the past as the Pepsi IPL or DLF IPL, in the case the Standard Chartered brand name was an integral part of the event.

     

    All that is history with Stanchart exiting the association and the Tata group which has been a benefactor of many international marathons as the title sponsor. From 2018, the country’s most prestigious long distance race will be called the ‘Tata Mumbai Marathon’. The 15th edition of the run will be held on January 21, 2018.

     

    The Tata Mumbai Marathon will be jointly sponsored by the Tata group and its IT-led consultancy arm Tata Consultancy Services. The period of sponsorship is ten years.

     

    Speaking on the occasion of the announcement, N. Chandrasekaran, Chairman, Tata Sons, said: “We are delighted to become the title sponsor of the Tata Mumbai Marathon from 2018. Events like the marathon promote values like grit, tenacity, excellence, perseverance, belief, commitment, and passion that have been a key part of the Tata group’s ethos since its inception, almost 150 years ago. As a marathoner, I’m personally proud to support this partnership.

     

    Added Rajesh Gopinathan, CEO & MD, TCS, said: “At TCS, we believe that a healthy and fit workforce is a pre-requisite for sustained business success. Through our support of marathons globally as well as internal programs like Fit4Life, a strong message about health and fitness is now part of the culture of the company. Over the years, TCS has partnered with many marathons around the world. It gives us immense pleasure to continue to be associated with the Mumbai Marathon, which is one of the largest in the country. This time it is even more special, since it is the Tata Mumbai Marathon.”

     

    Said Vivek Singh, Joint MD, Procam International which manages and owns the Mumbai Marathon: “It is a pleasure to welcome aboard the Tatas as title sponsors, as we celebrate a landmark 15th edition of the Mumbai Marathon. With a 10-year commitment to the event, the Tatas have shown us yet again their commitment to give back to the society through sport. We are honoured with their visionary approach and, as partners, we look forward to building a marathon legacy by providing participants across the world an extraordinary experience.”