Tag: Rajesh Bhatia

  • Deepankar Kapoor to head strategy at Neo@Ogilvy

    By A Correspondent

     

    Deepankar Kapoor

    Neo@Ogilvy has name Deepankar Kapoor as Vice President and Head of Strategy – India, Neo@Ogilvy. He will be based in Gurgaon.  Kapoor joins Neo@Ogilvy from Havas Media where he was leading the digital strategy function while working with brands such as Star TV, Sun Pharmaceuticals, LG, Amway, Xolo, Clovia among others.

     

    Said Rajesh Bhatia, President & Country Head, Neo@Ogilvy, India on the appointment: “I have always emphasised the need and importance of sophisticated strategy and planning talent – this skill is often compromised by digital agencies.  I am fortunate to have worked with some of the best talent in the industry who have reinforced that belief.  I am delighted to haveDeepankar join us in our journey to help establish our thought leadership and provide digital strategic direction to the brands we partner.”

     

    Rajesh Bhatia

    Before Havas Media Group, Kapoor has led digital strategy at the Grey Group and DigitasLbi where he drove digital transformation journeys for brands such as Tata Motors, Volkswagen, Quikr, Cadburys, Vespa, ITC, Dell, Johnson & Johnsons portfolio, Indian Army, Network18, Wipro Corporate, etc.

     

  • Neo@Ogilvy appoints AnkushTalwar as Head – Analytics & Insights

    By A Correspondent

     

    Neo@Ogilvy India has announced the appointment of AnkushTalwar as Head - Analytics & Insights, Neo@Ogilvy. An Analytics Leader with Flipkart before joining Neo@Ogilvy, Ankushhas 12+ years of Data Science, Analytics & Insights experience.At Neo, Ankush will develop and scale the analytics capabilities for Digital & performance media.

     

    Rajesh Bhatia, President & Country Head, Neo@Ogilvy, India said: “The client expectation from their digital media partners is changing rapidly. With so much focus on data and analytics, brand owners are increasingly looking at digital, specifically media partners, to provide always on insights and intelligence. I am delighted to have someone like Ankushwho will lead Neo@Ogilvy’sjourney into analytics.”

     

    Ankush has a legacy of incubating and building world class analytics and data science units. He has experience across multiple industry sectors spanning ecommerce, retail, banking & utilities where he created the ability to grow on the path of data driven decision making and inturn saving precious marketing dollars.

     

    In his last role, Ankush was the Head of Customer and Brand Strategy Analytics at Flipkart, where he was responsible for enabling companywide deep customer understanding based on vast amounts of transaction, visits and views data. He was instrumental in providing deep insights about Customer NPS (Net Promoter Score) and support moving it northwards for the largest ecommerce portal in India.

     

     

  • Biraja Swain Chief Crowth and Innovation Officer, Neo@Ogilvy India

    By A Correspondent

     

    Neo@Ogilvy India has appointed Biraja Swain as Chief Growth and Innovation Officer, Neo@Ogilvy India.

     

    Prior to this role, Biraja was the Digital and Emerging Media lead for OMD’s operations across India & South Asia with over fifteen years of digital media expertise.

     

    Rajesh Bhatia, President & Country Head, Neo@Ogilvy, India said: “I am thrilled to have him as part of our network and I am certain that he will play a leading role in driving business, innovation and growth, not just for Neo, but Ogilvy India as a whole.”

     

    Other than leading the Neo Center of Excellence, Biraja will also drive growth and build capability in the mobile space and lead innovation for Ogilvy’s current businesses.

     

    Biraja is well known for his penchant for innovation especially in the field of mobile which includes acclaimed awards like Cannes and FOMA. As a founding member of OMG and PhD, he created one of South Asia’s largest digital agency networks from scratch scaling to a team strength of over 250 people with the largest digital advertiser in India (Unilever) on board during his tenure.

     

    In his previous role, Biraja was National Director at MEC Interaction (Mediaedge: CIA) where he led the digital strategy for clients such as Citi, Beiersdorf, Singapore Airlines & Sony Ericsson. His experience includes work at some of the best technology and media setups in India, including Baazee/Ebay India and Smile Technologies/Quasar. He also has extensive experience of working in international markets of Middle East and Africa during his previous stints based out of Dubai.

     

  • Cheil appoints Rahul Nanda as SVP – New Business, Digital

    By a correspondent

     

    Rahul Nanda

    Cheil Worldwide SW Asia (Cheil India) has appointed digital domain specialist, Rahul Nanda as Senior Vice President – New Business, Digital. Nanda, moves from Web Chutney where he was Partner & President, until its sale to Denstu India.

     

    A digital domain specialist, he comes with 19+ years of experience and expertise across various sectors including Digital Marketing, Application Development, Mobile Communications, DTH including an ISP.

     

    Reporting to Rajesh Bhatia, Nanda will lead the growth and expansion of the agency’s integrated media offering as well as enhance its internal digital capabilities.

     

    Hari Krishnan
    Rajesh Bhatia

    Confirming the appointment, Hari Krishnan, COO, Cheil Worldwide, SW Asia said, “Cheil India is growing exponentially and with digital being a key quotient for new business acquisition, Rahul’s coming on board reflects this momentum. I am positive that his entrepreneurial genius will work in furthering our digitally-integrated vision.”

     

    “With the scale and skill of our digital offering today, I believe, we are rightly positioned to aggressively take our proposition to a much wider audience base. And we needed someone of the stature and pedigree of Rahul to fulfill that agenda. Am delighted with his coming on board,” said Rajesh Bhatia, SVP & Head Digital, Cheil Worldwide, SW Asia.