By Our Staff
The Cause Wear and Raindrop Media have joined hands for an initiative, ‘Help India Breathe’. Through which one can support sustainable fashion and also help someone fight Covid-19.
Under the campaign, anyone across the nation can simply sell or purchase a clothing item via The Cause Wear website and fund an Oxygen Cylinder for someone in need.
Notes a communique: “Leading fashionistas and women icons like Masaba Gupta, Tara Sutaria, Diana Penty, Athiya Shetty, and Nidhhi Agerwal – to name a few, came forward in support of the cause. Taking to their Instagram handles, they urged their fans and following to shop and save lives.”