Tag: Rahul Sood

  • CBeebies plays peekaboo. Is back in India

    By A Correspondent

     

    BBC Studios has announced the re-launch of its popular children’s channel, CBeebies, in India. The channel is available across leading multi-system operators in the country including Tata Sky (DTH & Mobile) Sun DTH, IMCL, Fastway, and Kal Cables amongst others.

     

    CBeebies is a dedicated pre-school channel (for kids age six years and under) offering 100% ad-free content (C is for children and BBC is popular called Beeb, hence CBeebies). The programme schedule for India will include popular like Hey Duggee, Go Jetters, Sarah and Duck, Thomas & Friends and Teletubbies.

     

    Said Ryan Shiotani, SVP and GM, South and South East Asia, BBC Studios: “CBeebies is trusted by parents internationally and we are thrilled to bring this dedicated pre-school channel back to India. We are passionate about nourishing little minds and having a positive impact on their intellectual, social and emotional development. We are proud of the diverse and inclusive nature of CBeebies content, and our young audience love being able to see themselves reflected in our content, and engage with their favourite award-winning characters.”

     

    BBC Global News in India will be marketing and distributing the CBeebies channel. Added Rahul Sood, Managing Director, India, BBC Global News: “We are extremely pleased to have relaunched CBeebies in India, especially at a time when there has been a massive increase in viewership in the genre and in overall screen time by kids. We’re sure that CBeebies will provide kids and their parents a safe environment that offers a unique combination of learning with entertainment. At BBC audiences are always at the heart of everything we do and we are committed to bring quality content to our viewers no matter what the challenges are.

     

    Our only concern: Other than the OTT boom, how has the business environment changed for the channel from November 2012 when it was pulled out? And second, we do hope that there were thousands of tinytots – if not lakhs or crores – who were mighty upset when they didn’t find their favourite channel on the tube. So, this time, no peekaboo and hide-and-seek, puhleez!

     

     

  • Comcast adds NDTV channels to its international channel lineup

    By A Correspondent

     

    Comcast announced that it has expanded the number of international channels that are available to Xfinity TV customers by including 42 networks, including two channels from NDTV – NDTV 24×7 and NDTV Good Times, which is now available nationally on Xfinity X1 and through the Xfinity Stream TV app and portal on mobile devices, computers, and Roku devices in the home.

     

    “Xfinity X1 is now the go-to platform for the best international programming and viewing experience,” said Rebecca Simpson, Executive Director, International Strategy for Comcast Cable. “With the demand for multicultural content increasing, we are thrilled to complement our existing array of international programming by adding more channels all thoughtfully curated into an easy way to navigate, discover and enjoy.”

     

    Said Rahul Sood, NDTV’s Head of Affiliate Sales and International Business: “We are delighted that Comcast, the world’s largest platform has launched NDTV to augment their Indian offering by adding our news and lifestyle channel. With NDTV 24×7 being the most watched Indian news channel in the international markets, our launch has given us the opportunity to further expand our viewership in the US.”

     

     

  • YuppTV announces content partnership with NDTV Group

    By A Correspondent

     

    YuppTV, the leading Over-The-Top (OTT) provider for Indian content, has announced its partnership with the NDTV Group. Under the move, YuppTV subscribers will be able to view the four channels – NDTV India (Hindi), NDTV 24×7 (English) and NDTV Profit /Prime (Business) and NDTV Good Times anytime, anywhere.

     

    The four channels of NDTV can be accessed by users on www.yupptv.com from outside India and www.yupptv.in from India, or by downloading the YuppTV app on their smart phones, smart TVs,smart Blu-ray players, streaming media players, tablets and gaming consoles. The move took the number of channelson YuppTV’s platform to 16, adding to its current repository of 200+ Indian TV Channels in 13 languages including Hindi, Tamil, Telugu, Malayalam, Kannada, Marathi, Bengali, Punjabi, Oriya, Gujarati, Sinhala, Urdu and Bangla.

     

    Uday Reddy

    Speaking on the announcement, Uday Reddy, Founder & CEO, YuppTV, commented, “We are the largest OTT provider for Indian content in the world, while the NDTV group is the preferred news channel for Indian expats worldwide. The association will allow us to add NDTV’s popular news and lifestyle programmes to our offeringsand will improve the selection choices for our users. We are confident of satisfying all India-centric news-related requirements of our subscribers with this partnership.”

     

    Rahul Sood, Head, Network Distribution & Affiliate Sales, NDTV, added, “We are pleased to partner with YuppTV, a leading digital content destinationfor Indian expats andthis association will serve to add even more options for the YuppTV usersand allow its users with anytime, anywhere access to our channels.”