Tag: R Venkataraman

  • IIFL Finance signs Rohit Sharma as First-Ever Brand Ambassador

    By A Correspondent

     

    NBFC IIFL Finance has signed up cricketer Rohit Sharma as its first ever Brand Ambassador.

     

    Speaking on the association, R Venkataraman, Managing Director and Co-Promoter, IIFL Group said: “We are glad to announce India’s leading batsman, Rohit Sharma, as IIFL’s brand ambassador. He is renowned for his straight drives. We believe in ‘Seedhi Baat’ or doing business the straight way.  We do this by being customer centric, offering relevant and simple products and ensuring transparency in our processes. Rohit is a living representation of brand IIFL values.”

     

    The first campaign by IIFL Finance with Rohit Sharma, informs a communique, is not a product promotion campaign but a public service message advising people on safety guidelines and rules to follow during lockdown to fight Covid19 outbreak.

     

     

  • IIFL runs #StayHomeStaySafe #StayInvested TV campaign

    By A Correspondent

     

    IIFL Securities has launched a new campaign #StayHomeStaySafe #StayInvested with #IIFLMarkets App as it sees massive traction on its account opening and trading requests through the mobile app. More than half of IIFL customers trade through IIFLMarkets App and the numbers are rising significantly since March as lockdown is implemented to fight Covid-19.

     

    The campaign is live on leading business channels such as CNBC TV18, CNBC Awaaz, CNBC Bajar and ET Now.

     

    Speaking about the app and the campaign, R Venkataraman, MD of IIFL Securities said: “IIFL Markets App is the most popular stock trading app in the country which gives free access to NSE, BSE, MCX, and NCDEX, including comprehensive access to even Guest Users. The app is packed with in-depth analysis, top of the line charts, charting tools, expert research, livestock prices, market watch, and many more features. This TVC highlights how this ‘small, little app’ packs everything that an investor needs to know or do for stock trading.”