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Tag: Quintillion Media

  • Bloomberg|Quint's digital streaming service will include comprehensive live programming on a daily basis

    Bloomberg|Quint begins live streaming facility across its digital assets

    By A Correspondent

     

    Bloomberg|Quint announced the launch of its digital live streaming service in India, available on its website, the Bloomberg Terminal and Bloomberg Quint social platforms. At launch, Bloomberg|Quint live streamed the Bloomberg India Economic Forum, which featured Finance Minister Arun Jaitleyas keynote speaker.

     

    A panel discussion followed with Amitabh Kant, CEO of NITI Aayog (National Institution for Transforming India); Rashesh Shah, Chairman and CEO of Edelweiss Group; Shanti Ekambaram, President – Consumer Banking of Kotak Mahindra Ltd and R. Shankar Raman, Whole-time Director & Chief Financial Officer of Larsen & Toubro Ltd.

     

    The live streaming service is now available on www.bloombergquint.com and top social platforms, and pending regulatory approvals, will debut on leading cable and DTH platforms.

     

    Said Justin B. Smith, Bloomberg Media Group CEO: ”We set out to create India’s premier digitally-led multi-platform media company, so the launch of Bloomberg|Quint’s live streaming video content on our website is a step in achieving this,As global investors’ interest in India continues to grow, we look forward to extending our reach to bring high quality news programs on India to the global community, and international news to India’s increasingly digital audience.”

     

    Added Raghav Bahl, founder of Quintillion Media: ”Over the last few months, we have combined the best of Bloomberg and Quintillion Media to create what we think is the gold standard in news programming for India. Consumers can look forward to compelling video content on key India market developments and top business news and views, which they can watch in the office, at home or on the go on their mobile phones.”

     

     

  • Quintillion Media, a digital media company, was co-founded by Network 18 founder Raghav Bahl and his wife Ritu Kapur

    Barkha Dutt now partners with Quint

    By A Correspondent

     

    Barkha Dutt

    Senior journalist Barkha Dutt, who left NDTV earlier this month, has partnered with The Quint to cover the Uttar Pradesh Assembly polls. On The Road with Barkha will map the UP elections and bring extensive ground reports from the state.

     

    “I am really excited to collaborate with The Quint on this, and push the boundaries of this new and exciting digital medium,” said Dutt.

     

    Quintillion Media, a digital media company, was co-founded by Network 18 founder Raghav Bahl and his wife Ritu Kapur.“The combination of Barkha Dutt and The Quint is a powerful one. It will bring a completely new brand of journalism and media experience to India’s increasingly sophisticated digital consumer. This combination of immersive journalistic storytelling, social media and the interactive user will redefine this space,” Kapur said.

     

  • Over 3 million Facebook readers, several highly impactful campaigns & the launch of Instant Articles made it a year of many firsts

    The Quint completes impactful one-year run on Facebook

    By A Correspondent

     

    Leading digital content platform, The Quint, completed its first year on Facebook on January 9, 2016. First launched on the social media platform before its website was unveiled in March, The Quint, has had a good run in India. The platform enjoys over 3 million dedicated readers on Facebook having pioneered publishing concepts like Instant Articles, created calls-to-action and championed several meaningful and impactful campaigns through the innovative use of technology.

     

    Led by Raghav Bahl and Ritu Kapur, co-founders of Quintillion Media, The Quint on Facebook has made its presence felt since its very first day a year ago when it coloured the social media site with the shades of yellow and purple. Besides being driven to bringing news to the fingertips of readers, the platform has successfully leveraged the power of Facebook to invite readers to participate in its campaigns and create change with it.

     

    Speaking on the first Facebook anniversary celebrations, RituKapur, CEO, The Quint said, “In this exciting one year, we have experimented with content, formats, technology and different ways of engaging our readers meaningfully. Throughout this ride, we’ve broken news (and parameters) as well as our own expectations, but most importantly, we’ve broken the perception that only print or television can rule information. We dreamt of a platform where we could interact with our readers and they’ve overwhelmed us with their response. It is indeed a time of celebration for the entire team for what we’ve managed to achieve together!”

     

    Amongst several campaigns that garnered a lot of attention on Facebook was the #MakeOutInIndia campaign that talked about breaking away from the hypocrisy that is associated with sexuality and discussions on sex in India. #SayYesToWeed was another high-impact initiative where The Quint took the onus of breaking the myth that weed is harmful. The #BiharMobile campaign grabbed a lot of eyeballs as The Quint went out to become the first digital-only platform to cover an entire election on smartphones.

     

    Facebook was where the platform began to test waters and tried to understand what its readers expected and wanted. From its first 500 likes to now more than 3 million fans, from the ‘first’ piece of breaking news to the ‘first’ 1,000 shares, the first taste of going viral with the `BuriLadki’ poster which broke gender stereotypes in India, The Quint has displayed tremendous growth in this one year which it plans to continue building on in the year ahead.