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Tag: Punit Balan Group

  • He will be based in Gurugram

    Punit Balan Group appoints Anjum Tanwar as CEO of sports vertical

    The Punit Balan Group (PBG) has announced the appointment of Anjum Tanwar as the new Chief Executive Officer of its sports vertical.

    Before joining the Punit Balan Group, Tanwar held the position of Executive Vice-President at the Connect Network. Tanwar has also worked with media organisations such as Zee Network, Star Sports, Star Plus, Radio Mirchi, Times of India and Dentsu India.

    Speaking about the appointment of Tanwar, Punit Balan, Chairman and Managing Director of PBG, said, “The Punit Balan Group has been committed to the development of the sports ecosystem and supporting upcoming sports persons achieve their dreams. We have been expanding rather rapidly and, in Anjum Tanwar, have found a leader who can take our various initiatives to greater heights thanks to his experience in diverse fields.”

    In this role, Anjum Tanwar will now be looking after the day-to-day operations of PBG’s sports vertical and will also focus on making the group one of the most successful sports ventures in the country. He will be based in Gurugram.

    “I am delighted to start this new journey with the Punit Balan Group. Sports has seen a massive growth potential with new leagues starting in various sports and Indian sportspersons now consistently performing on the world stage. The Punit Balan Group has already been supporting various initiatives and my immediate focus would be on building a strong revenue model and making the sports vertical self-sustainable,” commented Tanwar on his appointment.

    For those not in the know, the Punit Balan Group, which has diverse interests in real estate and film production with a presence in India, Spain and Dubai, has been investing heavily in sports leagues and supporting sports development.  The group currently owns teams in Tennis Premier League (Pune Jaguars), World Tennis League (PBG Eagles), Global Chess League (Balan Alaskan Knights), Maharashtra Premier League (Kolhapur Tuskers), Premier Handball League (Maharashtra Ironmen), Ultimate Table Tennis (Bengaluru Smashers) and Pro Panja League (Mumbai Muscles).  It also supports sports development initiatives of Maharashtra Hockey Association and Maharashtra Judo Association, runs a cricket academy along with former India international Kedar Jadhav and extends financial support to over 60 sportspersons across various sports disciplines and also support to the inaugural Kashmir Youth Football Championships.

  • Secures INR 8.30 Crore+ in sponsorship

    Mumbai Khiladis onboards 5 major sponsors for Ultimate Kho Kho Season 2

    By Our Staff

     

    Mumbai Khiladis, the team owned by Punit Balan Group (PBG), has roped in five major sponsors for the ongoing Ultimate Kho Kho Season 2. With this major brand handshake, the franchise has garnered a combined sponsorship amount exceeding INR 8.30 Crores which reflects the growing popularity and commercial appeal of indigenous sports such as Kho Kho in India.

     

    Mumbai Khiladis will witness a prominent sports news portal, 1XBat join as the Title Sponsor for the team and the logo will prominently feature on the front of their jersey. Mylab Discovery Solutions Pvt Ltd, a leading dynamic biotechnology company based out of Pune has come on board as the Powered by Sponsor and will be featured on the back of the team’s jersey.

     

    Expressing his enthusiasm for the enormous sponsorship that Mumbai Khiladis have secured Punit Balan, Chairman & Managing Director of the PBG said: “The significant sponsorship that we have secured is a testament to the meteoric rise as well as the interest that non-cricketing sports in this country are generating. Moreover, it also highlights the burgeoning and untapped potential that traditional games like Kho Kho have. Ultimate Kho Kho has been able to propel this homegrown sport to becoming a mainstream sports league and among the top three in India by engaging with a target audience cutting across the hinterland as well as urban India. We are confident this is just the beginning and Mumbai Khiladis will be a flag bearer in promoting the sport and being a catalyst in its continued growth not just in India but globally.”