By Our Staff
Ninjacart, B2B Fresh Produce Supply Chain platform, has appointed Publicis Business as its creative partner. The account mandate includes a refreshed brand identity for Ninjacart along with a strategic creative design, marketing and advertising strategy for its multiple business verticals.
Speaking about the association, Vasudevan Chinnathambi, Co-Founder, Ninjacart said: “We are delighted to have Publicis Business on board as our communications partner and will lead the 360-degree creative mandate for us right from brand identity creation. As Ninjacart takes its next big step to being India’s largest agri-tech platform and reshaping the Indian agricultural ecosystem, we are confident that Publicis Business will help us achieve our ambitious goals with their new-age thinking, creativity, and strong execution skills. We look forward to the association.”
Nidhi Lall, Senior VP, Publicis Business, added: “Ninjacart is on the cusp of a tremendous growth journey and to get a chance in being a part of their success story is something all of us at Publicis Business are looking forward to. This mandate offers us the opportunity to truly flex all our B2B offerings and create clutter-breaking work which will in turn also impact India’s agricultural ecosystem. We are looking forward to a great and mutually rewarding partnership.”