Tag: Public Relations Council of India

  • Concept PR’s B N Kumar to head PRCI as Chairman

    By A Correspondent

     

    Public Relations Council of India (PRCI) has elected senior media professional B N Kumar as Chairman of its governing council.

     

    Announcing the decision during the 12th Global Communication Conclave organized by PRCI at Pune recently, its chief mentor and chairman emeritus M B Jayaram said, BNK, as Kumar is known, has been elevated from the post of president – national executive as a recognition of his tireless work in taking the organization to new heights.

     

    Under BNK’s leadership, PRCI held several successful global conclaves, brought out highly professional house journals and conducted international award winning social communication campaigns, Jayaram said. Kumar is also an executive director of Concept PR.

     

    S Narendra, a former Government of India spokesperson, succeeds BNK as the president of the national executive. Prashant Pathrabe, additional DG of Press Information Bureau, has been elected as the new secretary general.

     

     

  • Global Communication conclave to focus on disruption

    By A Correspondent

     

    With focus on disruption, Public Relations Council of India (PRCI) will hold its 11th Global Communication Conclave on March 3, 4 and 5, 2017 at Bengaluru. PRCI expects over 500 delegates from across these fields to participate in the interactive conclave.

     

    Said M B Jayaram, Chairman Emeritus and Chief Mentor of PRCI: “Be it the media, communication, Politics, Economy, Science, Religion, Education, Energy, Health, relationships and even the way we think –disruption seems to be impacting our lives at every step. We hope the deliberations at the Conclave will lead to exchange of thoughts and clearing the air around disruption.”

     

    “The theme is planned with a question mark – Disruption? – to make the communication professionals think, ask themselves and, probably, come to a conclusion in this Manthan or the churning of thoughts,” said B N Kumar, PRCI National Executive president.

     

    “Yes, the three-day deliberations will see communication, media and tech professionals, corporate honchos and government officials and policy makers interacting and ideating on a wide gamut of aspects related to disruption,” explained PRCI Governing Council Chairman R T Kumar.

     

    “PRCI has successfully organised its previous Global Communication Conclaves at Kolkata, New Delhi, Mumbai, Bengaluru, Hyderabad and Chandigarh. Headquartered at Bengaluru, PRCI has its chapters pan-India. We began to spread its foot print globally by opening its first international chapter in UAE and several other global centres are in the pipeline,” he added.

     

  • Global PR Summit, PRCI tie up for unique knowledge platform

    By A Correspondent

     

    The Global PR Summit will be held in India in collaboration with PRCI). PRCI will be the Communication Partner for the two-day event beginning on April 21, 2016.

     

    The Global PR Summit has so far been held in 16 countries since its launch in 2010. Some of its previous venues were: Turkey, Russia, Qatar, Egypt, Morocco, Jordan, Oman, etc. Over the years, 1,892 brands have sent delegates to the various summits with more than 6,100 attendees.

     

    The Indian edition will focus on the latest trends and challenges in the ever changing global PR and marketing world with a special focus on reputation management in the social media era. The event will feature a presentation on the new rules of reputation management by Mary Jo Jacobi, one of the world’s leading PR professionals and Former VP Communications at BP America.

     

    Speakers at this content-centric event include Thierry Nicolet, SVP (Global Press Relations), Schneider Electric, Aliza Knox, MD (Online Sales), Twitter APAC, Colleen Harris, Former Press Secretary To Princes Charles, William And Harry and Official Spokesperson for Wiliam and Kate’s Royal Wedding, Richard Stephenson, Communications Director, Civil Aviation Authority, Patricia Yates, Director of Strategy and Communications, Visit Britain, Jesse Ringham, Digital Communications Manager, Tate Museum and Patrick Jephson, Former Chief of Staff To Princess Diana, New York Times Bestselling Author, Shadows Of A Princess.

     

    Kosta Petrov, Chief Experience Officer, P World that owns the event brand, said: “We are very happy to bring the Global PR Summit to India as the nation has made giant strides in a cross-section of fields, including mass communication. We are equally happy to partner with PRCI which is focusing on creating knowledge platforms across the country. We eagerly look forward to meeting the great Indian PR professionals.”

     

    Acknowledging the association, B N Kumar – President, National Executive, PRCI – said: “As PRCI has begun to spread its wings globally, the Global PR Summit offers us all a great opportunity to work together to establish a World Communicators’ Forum, cutting across geographical boundaries. We all have a lot of insight to gain from each other’s experiences and work in the interest of societies around us. Let’s go beyond networking and contribute to the society in a meaningful way.”

     

    M B Jayaram, Chairman Emeritus and Chief Mentor of PRCI, said: “PRCI has emerged as a truly pan-India PR professionals body with close to 30 chapters in as many cities. We look forward to gaining from the knowledge that will flow from the Global PR Summit.”

     

    Deepak Menon, Business Strategist associated with the Summit said: “We are glad to note that PRCI has been holding its Conclaves. I am now excited to bring the Global PR Summit with its truly international perspective to India. Such a workshop offers the rare experience and insight into care-taking of top brands that directly influence consumer perception and in turn sales. This experience will be a win-win for all of us.”

     

  • PRCI launches #20plenty4water campaign

    By A Correspondent

     

    In a unique Gandhi Jayanti Day  initiative, Public Relations Council of India (PRCI) -  the premier body of PR, advertising, media and HR professionals – has launched a nationwide drive called #20plenty4water  to have donations pooled in for water harvesting and conservation projects under the Prime Minister’s relief Fund.

     

    The objective of the multi-media campaign, being launched through PRCI’s 20 plus pan-India chapters, is to appeal to people to donate just Rs 20 which is the average cost of a packaged drinking water bottle

     

    “This being the festive season, we tend to spend on various luxuries and it is not difficult for us to set aside Rs 20, the cost of a bottle of water, to help our farmers and other drought hit people across India,” said B N Kumar, national president of PRCI.

     

    PRCI Chairman Emeritus and Chief Mentor M B Jayaram said: “We appeal to people to donate Rs 20 each – the cost of a packaged water bottle – to the PM’s Relief Fund. It is something easy for us to do and anyone can do it. We can contribute at our individual levels and corporates can match the donation in the manner that they deem fit.”

     

    PRCI is the national body of professionals drawn from public relations, advertising, media and HR, apart from academicians. PRCI also has a youth wing called Young Communicator Club (YCC), comprised of mass communication students.

     

    PRCI has appealed to the Prime Minister to help spread the good word about the unique donation drive and utilize the money collected for water harvesting and conservation projects across various states.

  • BN Kumar is PRCI national president

    By A Correspondent

     

    B N Kumar

    The Public Relations Council of India (PRCI) has appointed Concept PR Executive Director B N Kumar as its next national president.

     

    The Governing Council and the national executive of body of PR, advertising, HR and media professionals and academicians, has appointed BNK, as the journalist-turned-PR professional as the new president to lead the functioning of pan-India organisation with 25 chapters.

     

    Earlier, BNK led the Mumbai chapter of PRCI and was the national vice president. He has close to four decades of experience in mass communications as a journalist and PR professional.

     

    Announcing the appointment, M B Jayaram, Chairman Emeritus and Chief Mentor of PRCI, said: “BNK has been taking active interest in furthering the cause of our oganisation and he led two successful Global Communication Conclaves at Mumbai. As the programme committee chairman of the just concluded ninth Conclave, he played an exemplary role in ensuring its success. Under his leadership, we are sure PRCI will scale newer summits.”

     

    Acknowledging the new assignment, BNK said: “It is a huge responsibility and I sincerely hope that I will be able to live up to the faith and confidence that PRCI reposed in me.”

     

    On the future programmes of PRCI, he said: “We will launch several indicatives like guest faculty pool for journalism schools and advanced skill development modules for new corporate communication professionals in both private and public sector companies.”

     

    PRCI also elected Vijay Lakshmi as a Director on the organisation’s Governing Council, apart from appointing Bharathi Singh as the new Secretary General of the national executive.

     

  • My son does not watch news channels: Rajdeep Sardesai

    By A Correspondent

     

     
     

    It’s the favourite topic of discussion in media forums these days, and this is what they did while participating in deliberations in a two-day Global Communication Conclave in Mumbai. Media and communication professionals raised questions relating to journalistic ethics and corporate and PR professionals’ pressures to garner space.

     

    Organised by Public Relations Council of India (PRCI) in association with the Press Club Mumbai, the conclave focused its discussion on the theme of Responsible Communication, dealing with aspects related to media, corporate, social media and GenX. Editor-in-chief of IBN 18 network Rajdeep Sardesai was candid when he said: “My son does not watch news channels. He gets his news from the Internet.” When a delegate to the conclave observed that some news coverage reminded him of jokes, the former Mumbai journalist said: “Watch news channels if you want to cartoons” as the gathering burst into laud laughter. “Breaking news is breaking down and in sensationalizing the news, we seem to be losing sense,” said Mr Sardesai.

     

    He admitted the intense competition among 483-odd news channels in the country, and over 150 channels waiting for clearance, keeps journalists on their toes which at times results in output editors flashing the news even without cross-checking just because a rival channel broke the story. He said he failed to understand the growing one-upmanship since viewers do not watch all the channels at any given time. “They may at most have two TV sets at their homes and cannot be expected to watch twenty news channels as we do in our studios,” he said.

     

    Senior journalist and Chairman of Press Club Prakash Akolkar expressed distress over some managements asking journalists to indulge in paid news and raise funds for their news channels. Another media veteran Kumar Ketkar pointed at the vanishing thin line between private and public lives and intrusion of TV cameras into almost every aspect of lives of people. Bengaluru-based TV personality Aparna Narayana Swamy said the race for ratings has unfortunately spread to regional media as well and some television shows cross boundaries of decency.

     

    Dealing with a question whether political parties are using media to suit their needs, Mayank Gandhi of Aam Admi Party said today’s politics is all about messaging their audiences and that there was nothing wrong in them using the news medium.

     

    Conclave chairman and media professional B N Kumar pointed out any one with a mobile camera and the internet connection is a potential broadcaster and, in this context, responsible communication assumes added significance.

     

    Senior journalist and President of Press Club Mumbai Gurbir Singh, who anchored a panel discussion, pointed out that increasing corporate pressure on media for coverage and some attempts to ‘kill’ the news that does not suit them are some of the challenges that media professionals face today. He said the emergence of the alternative media in terms of social media and blogs opened up new means of communication which corporate must take into account as the voice of dissent cannot be suppressed any more.

     

    Young participants in a discussion on the role of GenX felt that those posting on social media must also do so with a sense of responsibility. But most them did not like the idea of having their parents on the same page as it could leave to disastrous situations. “Our tastes, choices and style messaging differ a lot due to a huge generation gap,” said a girl participant.

     

    The PRCI also felicitated achievers in the fields of media and communication with its prestigious Chanakya Awards. Mr Sardesai was named the Mediaperson of the Year. We do not have the full list of awardees but we do know that senior PR and corporate communications professional and a former journalist Raju Kane was inducted into the PRCI’s Hall of Fame.

     

    Photographs: B N Kumar

     

  • Media, PR professionals to debate ethics at global conclave

    By A Correspondent

     

    With the role of Public Relations professionals coming under scanner in the context of the 2G scam, a global conclave of PR professionals, to be held on February 13 at Trident, Mumbai, will debate the various issues concerning them.

     

    PR – Interface or Interference? is the theme of the conclave to be hosted by the Public Relations Council of India (PRCI). “We expect over 250 PR and media professionals and academicians to attend the conclave,” said M B Jayaram, Chairman emeritus and chief mentor of PRCI.

     

    Veteran media and PR professional Mr B N Kumar, who is also the conclave chairman and head of Mumbai chapter of PRCI, said: “The conclave assumes significance in view of the debates on its theme and panel discussions on social and digital media and government and political public relations.”

     

    Maharashtra DGP Mr K Subramanyam will inaugurate the conclave while veteran jiournalist-editor Mr H K Dua will deliver the key note address. Others speakers include Mrs Rajashree Birla, Chairperson, The Aditya Birla Centre for Community Initiatives and Rural Development, Mr Tony Good, Executive Chairman, Good Relations and veteran journalists Mr Ayaz Memon, Mr Kumar Ketkar and Mr D K Raikar.

     

    Importance of PR and corporate communications is growing in leaps and bounds. The profession is no longer what it was even a couple of years back and the technological advancement in the present digital world has added a new challenging dimension to the profession. With the availability of new tools for communication and PR, the corporate communication or PR professionals runs the risk of being outdated if they become complacent even for a short time.

     

    “Add to this, the dilution of media ethics, the growth of investigative journalism, the fight for eye ball share, the TRP focus, and the high cost of square millimeters in print and millisecond on TV and you have yet another dimension to the profession,” said Mr Jayaram.

     

    The conclave will thus offer thought leadership and empower the PR practitioners to upgrade their skills and knowledge to manage communication. This conclave is also an opportunity to meet some high profile communication experts of national and international distinction, and exploring the immense potential of PR, he added.

     

    Another highlight of the conclave is the presentation of its signature annual Chanakya Awards and PR Hall of Fame recognitions. There will another set of awards for corporate collaterals like annual reports calendars and communication campaigns.

     

    PRCI is a national body of Public Relations, Corporate Communications, Advertising and Media Practitioners, Event Managers and academicians. Established in 2004, PRCI strives to enrich the professional development of media practitioners and provide networking opportunities to further the course of the profession. With its headquarters atBangalore, PRCI has 21 active chapters and many more are in the offing.